TTG Events has teamed up
with world leading association & event management company MCI Group to
bring Association Day as well as an education segment on incentive travel to
each of the three IT&CM Events in Shanghai, China (IT&CM China), Delhi,
India (IT&CM India) and Bangkok, Thailand (IT&CMA and CTW
Asia-Pacific).
“Association Day was born in recognition for the need of
a focused and comprehensive association executive programme consisting of
tailored education, networking and structured business engagement sessions for
association decision makers. Exhibitors at the IT&CM events are also very
eager to explore business opportunities with association buyers.” said Mr.
Darren Ng, Managing Director for TTG Asia Media. “In addition, all three
IT&CM events are committed to strengthening their relevance and appeal to
Corporate Travel professionals – another pivotal buyer group that our
exhibitors are looking to meet. Our partnership with MCI Group will go a long
way in achieving this duo-prong objective.
MCI Group will be lending its expertise to two half-day
educational tracks. Topics will be catered specifically to attending
association buyers and corporate travel professionals focused on Incentive
Travel/Performance Improvement . The educational tracks for these two delegate
groups will run concurrently alongside each other, with allocated slots for
business appointments and networking with exhibitors at the event.
Familiar with organising educational programmes the world
over, MCI Group views this partnership as a major opportunity to engage
association and corporate travel executives and discuss the growth of their
industry in Asia.
 |
| Mr. Darren Ng, Managing Director for TTG Asia |
“Through the very nature of their job, association and
corporate travel executives are isolated and have limited opportunities to
interact and meet with peers who face the same strategic and operational
challenges and issues. Each IT&CM Association Day and incentive travel
education segment by MCI Group offers a unique opportunity for these association
buyers and corporate travel executives to network with like-minded
professionals and share issues and concerns they have in their own
organisation, and learn best practices from experts in the field.” explains
Robin Lokerman, President Asia Pacific & Americas of MCI Group.
He adds, “MCI group is looking to educate association
buyers and corporate travel executives on best practices in association and
incentive travel management respectively and the latest trends in Asia during
our two half-day tracks. Expect a highly interactive programme focusing on key
Asian issues of immediate concern and relevance. From a keynote session, to
expert panel discussions of clients and round-table discussions, the different
meeting formats employed will allow all participants to contribute and learn.”
Through this partnership, MCI Group now joins Global
Business Travel Association (GBTA) as the second organisation to contribute
towards the IT&CM events’ corporate travel education programme.
The Association Competency Course for Professional
Association Executives conducted by the Australasian Society of Association
Executives (AuSAE) and Canadian Society of Association Executives (CSAE) will
continue to be offered at IT&CM China and IT&CMA and CTW Asia-Pacific
as part of its Association Day programme.
In its inaugural year, each Association Day is expected
to see some 40 international and local association professional attending.
Each IT&CM event value adds differently as the
profile mix of attending exhibitors and buyers are different. IT&CMA and
CTW Asia-Pacific is regional and international centric, while IT&CM China
and IT&CM India places a balance mix of international and domestic Chinese
and Indian delegates respectively.
The first Association Day and Corporate Travel education
programme will take place at IT&CM China 2013 on 18 April 2013. More
information on these events will be released in the upcoming weeks.
For more information on the IT&CM events, please
visit the following respective websites:
- IT&CM China www.itcmchina.com
- IT&CM India www.itcmindia.com
- IT&CMA and CTW Asia-Pacific www.itcma.com | www.corporatetravelworld.com
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