Business Events Sunshine Coast Launches New Website and Planner Guide at AIME

Planner Guide Cover

If you've got it, flaunt it!

Business Events Sunshine Coast (BESC) is showing much more of the Sunshine Coast than ever before, with the launch of their visually stunning new website and planner guide at Asia-Pacific Incentives and Meetings Expo (AIME), in Melbourne 26-27 February.

BESC Manager, Pippa McCreery said, we are lucky enough to have a stunning destination, so we have greatly increased the use of imagery on the new website and in the planner guide - if you've got it, flaunt it!

"A lot of effort went in to creating a content-rich, user friendly website that focusses on meeting visitor needs. The ever-evolving pace of digital technology has changed the way we research and organise events, but overwhelmingly feedback indicated that print reigns when it comes to the planner guide."

The website provide a 'one stop shop' for event planners, with innovative features including an interactive mapping tool, a comprehensive news section including blog articles and a resource library containing image and video downloads. 

"The 2013/2014 planner guide contains all the information needed to meet, sleep, taste and indulge on the Sunshine Coast. We invite buyers to visit us on stand 2222 at AIME to pick up a copy of the guide. An exciting new inclusion features offsite event ideas to take advantage of the Sunshine Coast beaches, parks and foreshores. We have worked closely with our local council to access these fabulous open spaces for events - so we are very excited about the increased creativity made possible by these new offsite options," Pippa said.

The BESC team will showcase a new "naturally refreshing" stand at this year's event. An award-winning local body artist will showcase her talent on the stand, creating 'walking sunshine' billboards. The Sunshine Coast are also giving away a weekend for two to the Australian Body Art Carnivale, held on the Sunshine Coast in May this year.

In the largest presence ever, BESC will be joined by 10 stand partners from the Sunshine Coast, selling the region as a premium business conference, meeting and incentive destination.
Operators include: Australia Zoo, Mercure Kingfisher Bay Resort, Novotel Twin Waters Resort, Outrigger Little Hastings Street Resort & Spa, Palmer Coolum Resort, QLD Signature Events, RACV Noosa Resort, Ramada Hotel & Conference Centre, Sheraton Noosa Resort and Spa, and The Events Centre, Caloundra.                    
                                                                                               
Business Events Sunshine Coast is the convention bureau for the Sunshine Coast, and a division of the regional tourism organisation, Sunshine Coast Destination (SCDL).