Egypt had established many festivities during its participation at ITB
Berlin 2013 that resulted in significant positive reverberations. During
the press conference held under the title “Egypt Moving Forward”,
the Egyptian Minister signed a contract of intent with representatives
of ITB Berlin for hosting “Egyptian Travel Trade Market Powered By ITB”
in Sharm El-Sheikh during 2015. Also the Egyptian Minister of Tourism
had honored important German figures working in the field of tourism
including the head of the Federation of German tour operators, the
President of the Federation of German Tourist Economy, and heads of
leading tour operators and airlines ( TUI, Thomas, FTI, Schauinsland,
REWE, Sun Express, QTA, BTW).
Moreover, during the celebration that
occurred at the Egyptian pavilion FTI head had announced the operation
of a new tourism program that includes six weekly trips to both Taba and
Luxor so that German tourists can enjoy sun and sea tourism in addition
to cultural tourism. Also an announcement was made about the publishing
of a new book under the title “Love In Luxor” for the famous German
writer Kate Pullinger. It is worth mentioning that the Egyptian Minister
of Tourism and the Group managing director of Soma Bay were awarded the
best golf destination according to a survey organized by “Golf Journal”
magazine.
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