Tuesday, 13 October 2026

ITB Asia 2026: Singapore Becomes the Heart of Asia-Pacific Travel

ITB Asia 2026
Singapore will once again become a global meeting place for the travel industry when ITB Asia 2026 returns from 21 to 23 October, bringing tourism professionals, destinations, hotels, travel companies, business events specialists and technology innovators together for three days of networking, knowledge and business opportunities.

Held at the Sands Expo and Convention Centre at Marina Bay Sands, ITB Asia is Asia's leading B2B travel trade show, connecting international exhibitors and buyers across leisure travel, MICE, corporate travel and travel technology.

Asia's Leading Travel Trade Show

ITB Asia provides an important marketplace for tourism businesses seeking to develop partnerships and reach the rapidly evolving Asia-Pacific travel market.

The 2026 event is expected to bring more than 18,000 attendees from more than 130 countries, with destinations, tourism boards, accommodation providers, travel companies, airlines, attractions, technology businesses and other industry specialists represented.

For travel buyers and tourism professionals, the event provides opportunities to discover new destinations, meet suppliers and establish business relationships through pre-scheduled appointments.

Three Shows in One Singapore Event

ITB Asia 2026
ITB Asia 2026 will take place alongside MICE Show Asia and Travel Tech Asia, creating a broad international marketplace covering several important areas of the travel industry.

MICE Show Asia focuses on meetings, incentives and events, bringing together destinations, venues, suppliers, meeting planners and corporate travel professionals. Travel Tech Asia explores the technology transforming travel, including artificial intelligence, connectivity, booking, distribution and hospitality technology.

One All-Access Pass provides access to ITB Asia, MICE Show Asia and Travel Tech Asia, making the combined event particularly relevant to professionals working across multiple areas of tourism and business travel.

Travel Trends Take Centre Stage

The ITB Asia Conference will add a major knowledge component to the 2026 event, with more than 170 speakers and over 4,500 minutes of conference content covering MICE, leisure, corporate travel and travel technology.

The 2026 conference theme, "Experiences in Motion: Human-Centred Design in Travel & Tourism", will examine changing traveller expectations, technology, sustainability and the future of travel across Asia-Pacific. More than 150 speakers are scheduled to participate in the conference program.

New Experience Zones and curated Guided Tours will also form part of ITB Asia 2026, providing more targeted opportunities for business connections and destination discovery.

Plan Your Singapore Visit

ITB Asia 2026
ITB Asia 2026 will be held from Wednesday 21 October to Friday 23 October at the Sands Expo and Convention Centre, 10 Bayfront Avenue, Singapore 018956.

The venue is directly connected to Bayfront MRT station, making it convenient for international visitors staying in Singapore. Exhibition hours are scheduled from 9:30am to 6pm each day.

For tourism professionals looking to expand their Asia-Pacific networks, discover emerging travel trends and develop new business relationships, ITB Asia 2026 provides a significant international platform in the heart of Singapore.

ITB Asia

Website: https://www.itb-asia.com
Email: visitor@itb-asia.com
Exhibitor enquiries: exhibitor@itb-asia.com
Phone: Contact details available through the official ITB Asia website
Address: Sands Expo and Convention Centre, 10 Bayfront Avenue, Singapore 018956

For registration, conference information, exhibitor details and the latest ITB Asia 2026 program, visit the official ITB Asia website.

For more travel inspiration read the daily online "The Holiday and Travel Magazine" https://theholidayandtravelmagazine.blogspot.com/

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