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Sunday, 11 May 2025

Seoul Sets the Stage: International Travel Mart 2025 to Drive Global Tourism Forward

Korea Welcomes the World of Travel

The Seoul International Travel Mart (SITIF) 2025 is gearing up to be one of the most influential tourism events in Asia, bringing together industry leaders, international buyers, and local travel businesses in the heart of South Korea’s capital. Recognised as the country’s largest B2B2C tourism fair, SITIF offers an essential platform for fostering partnerships, sharing trends, and shaping the future of global tourism.

A Powerful Meeting Point for the Industry

SITIF 2025 will serve as a bridge between major overseas travel agencies and Korea’s diverse tourism providers. This event is designed to support business growth through scheduled meetings, exhibitions, and networking sessions. Whether it's forging new contracts or discovering untapped markets, SITIF is a prime opportunity for collaboration on both regional and global scales.

Showcasing Korea’s Tourism Excellence

Beyond the boardroom, SITIF shines a spotlight on Korea’s rich tourism offerings—from heritage and wellness experiences to smart tourism and digital innovation. The event provides an immersive journey into the evolving landscape of Korean travel, while allowing global delegates to engage directly with local destinations, attractions, and service providers.

Latest Trends, Fresh Opportunities

One of the most valuable aspects of SITIF is its focus on the latest travel trends. From sustainable tourism practices to the rise of AI in travel planning, the event is set to highlight emerging ideas and practical innovations that are reshaping how we explore the world.

Why Travel Professionals Should Attend

Whether you're a buyer, seller, tour operator, or media professional, SITIF 2025 offers unmatched access to market insights, business connections, and destination inspiration. With South Korea continuing to strengthen its presence on the global tourism stage, this event is not just about deals—it’s about direction, development, and the future of travel.

For event details and registration, visit: https://sitm.or.kr/

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