Co-Operative Marketing Opportunities

Destination NSW has published its first consolidated co-operative marketing prospectus giving NSW tourism and events organisations a comprehensive guide to help grow their business.

Sandra Chipchase

The prospectus Co-operative Marketing Opportunities with Destination NSW can be downloaded from our Corporate website and some hard copies are being mailed to industry partners this week.

Destination NSW Chief Executive Officer, Sandra Chipchase, said regardless of the size of your business or budget, there are many ways Destination NSW can help you reach more consumers and increase interest in your product, service or event.

“We market Sydney and NSW as one of the world’s premier tourism, major events and business events destinations. We also acquire, develop and nurture events that lift the State’s profile and drive economic prosperity. To do that effectively we need to work in partnership with our industry colleagues,” Ms Chipchase said.

Sydney NSW

The prospectus outlines how to access business resources, listings on our websites, product showcases and industry research – for free. It also provides details about how to participate in a range of opportunities such as publicity, cooperative marketing campaigns, visitor publications, international trade missions, event marketing and familiarisation tours.

It includes an online or hard copy Expression of Interest form that businesses and event organisers can complete. Our Service Desk is available to answer queries relating to the opportunities in the prospectus and can be contacted by phone on (02) 9931 1111 or by email at opportunities@dnsw.com.au.