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| Newtown’s vintage boutiques |
A new Sydney tourism campaign
is showcasing the city's "hidden gems" and encouraging tourists to
explore Sydney, Australia, like a local.
Destination NSW has joined forces with the City of Sydney to raise awareness of the experiences on offer beyond Sydney’s CBD. It features places to go for food and wine, fashion and shopping, and art and culture.
Destination NSW CEO, Sandra Chipchase said the "Make the most of Sydney just like a local" campaign is aimed at visitors and Sydneysiders alike and will run in tandem with Destination NSW’s current Love Every Second of Sydney campaign, which showcases Sydney’s iconic attractions, events, nightlife and lifestyle in a 48 hour setting.
“From Newtown’s vintage boutiques, Paddington’s weekend markets to the chic bars and gastronomic delights in Surry Hills - visitors will "love every second of Sydney" when they experience Sydney like a local.
Destination NSW has joined forces with the City of Sydney to raise awareness of the experiences on offer beyond Sydney’s CBD. It features places to go for food and wine, fashion and shopping, and art and culture.
Destination NSW CEO, Sandra Chipchase said the "Make the most of Sydney just like a local" campaign is aimed at visitors and Sydneysiders alike and will run in tandem with Destination NSW’s current Love Every Second of Sydney campaign, which showcases Sydney’s iconic attractions, events, nightlife and lifestyle in a 48 hour setting.
“From Newtown’s vintage boutiques, Paddington’s weekend markets to the chic bars and gastronomic delights in Surry Hills - visitors will "love every second of Sydney" when they experience Sydney like a local.
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| Paddington’s weekend markets |
“Destination NSW has partnered with the City of Sydney to invest in print and digital
advertising activity as well as new information about places to visit in the
inner city precincts on the popular Sydney.com
website.”
The campaign highlights new places and experiences for visitors to discover within the inner precincts surrounding the city including: Surry Hills, Darlinghurst/Kings Cross, Redfern/Waterloo, Newtown, Paddington, Glebe, Walsh Bay, Haymarket/Chinatown, Pyrmont and Potts Point/Woolloomooloo.
The campaign highlights new places and experiences for visitors to discover within the inner precincts surrounding the city including: Surry Hills, Darlinghurst/Kings Cross, Redfern/Waterloo, Newtown, Paddington, Glebe, Walsh Bay, Haymarket/Chinatown, Pyrmont and Potts Point/Woolloomooloo.
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