Building Brisbane’s Future: The Work of BEDA

Brisbane

Brisbane Economic Development Agency (BEDA) is at the forefront of shaping the city’s growth, driving economic prosperity, and positioning Brisbane as a global destination for tourism, investment, and innovation. Working in collaboration with government and private sector partners, BEDA enhances the city’s reputation, attracts major events, and supports businesses of all sizes to thrive in an increasingly competitive landscape.

Tourism and Destination Marketing

Brisbane’s tourism sector is a key pillar of its economy, and BEDA plays a crucial role in attracting domestic and international visitors. Through strategic destination marketing, the agency promotes the city’s unique experiences, world-class attractions, and vibrant cultural scene. From showcasing Brisbane’s riverfront lifestyle to highlighting its emerging food and arts scene, BEDA ensures Brisbane is recognised as a must-visit location.

Investment Attraction

As a city on the rise, Brisbane presents significant opportunities for businesses and investors. BEDA facilitates investment by supporting companies looking to establish or expand their presence in Brisbane, offering market insights, strategic advice, and networking opportunities. With strong economic growth and increasing global connectivity, Brisbane continues to attract interest from key industries, including technology, health, and advanced manufacturing.

Business Growth and Support

BEDA is committed to fostering a thriving local business community. Through initiatives such as the Brisbane Business Hub, the agency provides workshops, mentoring, and resources to help businesses scale, innovate, and navigate challenges. From startups to established enterprises, BEDA ensures Brisbane businesses have the tools they need to succeed.

Business and Major Events

Brisbane’s reputation as an events capital is strengthened by BEDA’s efforts to attract and support major conferences, business forums, and cultural events. From international conventions to large-scale sporting and entertainment events, BEDA plays a critical role in securing and delivering experiences that contribute to the city’s economy and global profile.

Industry Initiatives and Grants

Through tailored programs and funding opportunities, BEDA helps businesses across various sectors develop their capabilities and explore new markets. Industry-specific initiatives, such as those supporting Brisbane’s MedTech and Future Food industries, create pathways for growth and innovation while reinforcing Brisbane’s position as a leader in emerging industries.

Brisbane Lord Mayor’s Business Awards

Recognising excellence in the local business community, the Brisbane Lord Mayor’s Business Awards celebrate innovation, sustainability, and leadership across various sectors. By highlighting the achievements of Brisbane’s businesses and entrepreneurs, BEDA continues to champion the city’s reputation as a hub for ingenuity and enterprise.

Through its diverse range of initiatives, BEDA is shaping Brisbane’s economic landscape and ensuring the city continues to grow as a vibrant, innovative, and globally competitive destination.

AIME 2025

Brisbane Economic Development Agency (BEDA) participated in AIME 2025, showcasing Brisbane as a premier destination for business events, conferences, and incentives. As part of the Asia Pacific’s leading meetings and events industry gathering, BEDA connected with global event planners, industry leaders, and decision-makers to highlight Brisbane’s world-class venues, vibrant tourism offerings, and strong business infrastructure. The agency reinforced its commitment to attracting major events to the city, driving economic growth, and positioning Brisbane as a top-tier location for international business events.

Brisbane Economic Development Agency

Phone: + 61 7 3006 6200
Fax: + 61 7 3006 6250
Postal Address: PO Box 12260 George St Brisbane, QLD, Australia 4003
Physical Address: Level 20, 69 Ann St Brisbane, QLD, Australia 4000
Web: https://beda.brisbane.qld.au/en/