Marriott International Signs Agreement to Debut Westin Hotels & Resorts in Adelaide

The Westin Adelaide

Marriott International (NASDAQ: MAR) has signed an agreement with Australian property developers Freemasons South Australia and Northern Territory and Pelligra Group to introduce the first Westin Hotel into Adelaide in late 2026. The Westin Adelaide is slated to be the second Marriott International property in South Australia, following the opening of Marriott Adelaide Hotel in mid-2024.

“To finalise an agreement with Pelligra Group, and at the same time forge a new relationship with Freemasons South Australia, makes this an exciting and unique partnership that will not only honour the rich heritage of the historic building, but also mark our commitment to enhancing the city's hospitality offering”, said Richard Crawford, Vice President of Hotel Development for Australia, New Zealand and Pacific at Marriott International. “The project's strategic location in the CBD and the retention of the iconic heritage building will be key ingredients for the distinctive positioning of a hotel that will have global pedigree”.

Situated in a prime location in Adelaide's CBD at 254 North Terrace, the 236-room new-build hotel is poised to become an integral part of a landmark mixed-use development. This visionary project aims to preserve the historic Freemasons building and its iconic façade while seamlessly integrating the modern 33-story Keystone Adelaide Tower. The plans outline the hotel's presence across 19 levels within the contemporary tower, alongside a Freemasons Hall and Grand Lodge, retail outlets, office tenancies, rooftop restaurant and observatory. The development is set to offer convenient access to Parliament House, Rundle Mall retail and entertainment strip, Adelaide Casino, Festival Centre, Riverbank Precinct and Lot Fourteen redevelopment all within walking distance.

Alongside its 222 premium room and 14 suites, The Westin Adelaide will feature a sky lobby, restaurant, lobby lounge, cafe, fitness centre, swimming pool, day spa, 700 square metres of event and meeting space, and an exclusive Executive Club Lounge. The hotel is poised to exemplify the brand's position as hospitality's global leader in wellness, allowing travellers in Adelaide to transcend the stressors of travel through its signature programs.

“Marriott International delivers an incredible brand in Westin, a fantastic team, and a loyalty program we feel will help millions of people discover our beautiful home of Adelaide. Our organisation is incredibly proud to partner with such a prestigious hotel company, and the Pelligra family, in delivering the Keystone Adelaide Tower,” said a representative for the Freemasons South Australia and Northern Territory.

“The Westin Adelaide will contribute to Marriott's growing footprint in the country, as well global collection of more than 240 Westin hotels and resorts. It will be the fifth Westin property in the Australia Pacific region, joining high profile Westin hotels located in Melbourne, Brisbane, Perth, and Fiji”, said Sean Hunt, Area Vice President - Australia, New Zealand & Pacific at Marriott International. “We are very confident that our close to 200 million Marriott Bonvoy members across the world will gravitate to The Westin Adelaide as their new hotel of choice in a city that has very strong demand drivers for both business and leisure travel.”
* Marriott International, Inc https://www.marriott.com/default.mi
* Alyssa Mangolini at alyssa.mangolini@marriott.com