Sunday 29 September 2013

Jackson Hole Mountain Resort ranked first Overall Resort in North America

The votes are in, and Jackson Hole Mountain Resort (JHMR) is ranked first Overall Resort in North America by the annual SKI Magazine Reader’s Poll. SKI Magazine’s survey, now in its 26th year, provides an annual snapshot of the Top 50 resorts in North America. Readers rank resorts in 20 different categories that include anything from snow and lifts, to dining and service. The SKI survey is the longest-running annual resort survey in the winter sports industry and since 2005, the #1 award has been dominated by Deer Valley, Vail Mountain and mostly recently Whistler in 2013. Last winter JHMR was #6 overall and before that, had not been ranked inside the top ten. “This award truly reflects the combined efforts of our ownership, the dedicated JHMR staff, and the Jackson Hole community,” stated JHMR President, Jerry Blann.

Jackson Hole earned the top spot this year, as well as Top 10 rankings in a wide range of areas, from Challenge and Character (both # 1’s) to Lodging (# 3) and Service (# 7). For a mountain never known for extensive grooming until the recent “All New All Blue” initiatives, Jackson Hole ranked #19 in grooming this year. “Jackson Hole has done as good of a job as any resort in recent memory of expanding its appeal to a wider audience, now offering a remarkable experience to skiers of all talents and tastes,” Greg Ditrinco, Editor of SKI Magazine says.

These results affirm the community’s goal to continually improve the guest experience year over year. “The Kemmerer Family and JHMR’s Board of Directors have been dedicated to improving the infrastructure of the resort and with their focused leadership; over $135 Million in on-mountain improvements have been invested. That, combined with the hard work of JH AIR, the JH Travel & Tourism Board, Wyoming Tourism and the passionate local community, has transformed Jackson Hole into a premier winter destination,” Blann commented, and added, “This is an exciting time for JHMR and all of Jackson Hole. Our plan is to continue on the path that has led to this #1 award – staying true to our independent spirit, our western hospitality and a truly authentic offering in the ski industry.”

“This positions Jackson Hole on a strong footing heading into this season. Additionally, we are in good company with the Mountain Collective partnership, five of our Mountain Collective Resort partners are in the SKI Top 15, with Whistler (#6), Snowmass (#9), Aspen Mountain (#13) and Mammoth (#14). It validates that SKI readers believe in the unique and high caliber resort experiences these mountains offer,” stated JHMR Chief Marketing Officer, Adam Sutner.

To thank the community and share the announcement of #1, JHMR will host a party on the Jackson Town Square tomorrow, Thursday, September 19th starting at 5pm. There will be a short video premier, Grand Pass® giveaway, athlete signings and more.

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