Building Momentum on Day Two of the Expo
The Sri Lanka MICE Expo 2025 continues in Colombo today, with industry leaders, buyers, and exhibitors gathering for a second day of networking, knowledge-sharing, and business opportunities. Since opening yesterday, the Expo has created a vibrant platform for showcasing Sri Lanka’s capabilities as a leading Meetings, Incentives, Conferences, and Exhibitions (MICE) destination in Asia.Organised by the Sri Lanka Convention Bureau (SLCB), the event is already reinforcing Sri Lanka’s reputation as a hub for world-class venues, luxury accommodation, cultural experiences, and exceptional hospitality—all key ingredients for memorable MICE events.
A Growing Legacy of Success
Launched in 2021, the Sri Lanka MICE Expo has grown into a flagship event that attracts attention from both local stakeholders and international delegates. Having evolved from its early virtual editions into a large-scale in-person gathering, the Expo now stands as one of the most important business tourism events in the region.SLMICE Expo 2025 is a milestone in this journey, aligning closely with the SLCB Marketing Plan 2025 to further elevate Sri Lanka’s visibility on the global MICE stage.
Discovering New Opportunities
Day two of the Expo sees an even stronger focus on connecting buyers and sellers across the full spectrum of MICE-related services. From state-of-the-art convention centers and innovative event technologies to luxury resorts and incentive travel packages, delegates are exploring a wide range of solutions designed to elevate the future of MICE tourism in Sri Lanka.This dynamic marketplace encourages collaboration, knowledge exchange, and partnerships that can drive growth for both local businesses and international organisations.
Innovation, Collaboration, and Growth
A hallmark of the Sri Lanka MICE Expo is its role in shaping the industry’s future through innovative solutions and global partnerships. With sessions highlighting sustainability, event technology, and destination development, SLMICE Expo 2025 is equipping participants with the insights needed to adapt to changing market demands.As the Expo continues, Sri Lanka is positioning itself not just as a destination, but as a strategic partner for global MICE organisers seeking unique and impactful experiences.
Strengthening Sri Lanka’s Tourism Strategy
The significance of the Expo extends beyond business meetings. It is also central to Sri Lanka’s broader tourism strategy, which places strong emphasis on diversifying offerings and attracting high-value visitors. By investing in the MICE sector, Sri Lanka is creating new opportunities for economic growth, job creation, and international collaboration.For more details about Sri Lanka MICE Expo 2025, please contact:
Sri Lanka Convention Bureau
Ms. Malkanthi Welikala☎ (+94) 77-725 7103
✉ malkanthislcb@srilanka.travel
Event Management Company
Ms. Nadeeka Leeniyagoda☎ (+94) 077-341 6665
✉ info@srilankamiceexpo.com
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