INDUSTRY UPDATE – INTERNATIONAL BUSINESS DEVELOPMENT PROGRAM

ICC (International Convention Centre) Sydney

As a result of Sydney hosting the 2017 Australian Tourism Exchange (ATE) from 14-18 May, Destination NSW will resume its International Business Development Program (IBDP) in the 2017-2018 financial year.

The IBDP is designed to help NSW tourism businesses access international markets by providing financial support for trade missions – however the scale and opportunity of ATE is such that during Destination NSW will focus on maximising access to NSW destinations via an enhanced familiarisation program.

The extensive ATE 2017 NSW Familiarisation Program will be available to all registered participating ATE buyers, showcasing a wide range of NSW tourism products, experiences and destinations. Destination NSW is seeking expressions of interest (EOI) from export-ready products for the Program.

The export-ready products must be businesses that are actively engaged in international markets and offer commissions to travel agents, wholesalers or inbound tour operators. Both Sydney and Regional NSW operators can express interest by completing an EOI form by 5 August.

The Destination NSW IBDP will resume in the 2017-2018 financial year.

For any ATE 2017 queries, email Destination NSW at ate.2017@dnsw.com.au.