Wednesday, 18 January 2012

ASEAN eTravel Mart Expands


This Year's ASEAN eTravel Mart, an annual event organised by the Bangkok-based Tourism Technology Association (TTA) with support from ASEANTA, is set to be bigger in scale and see more participation from both regional and overseas travel industry stakeholders.

The inaugural edition, held in Bangkok last March, attracted about 600 buyers from South-east Asia and Australia on the lookout for online distribution channels for their businesses, double the initial target of 300.

This year’s event, scheduled to be held in Bangkok sometime in August/September, will have a conference, exhibition and seminars/workshops spread over two days, up from a one-day exhibition/conference and half-day workshop previously.

In addition, TTA is seeking to grow the participant mix with tourism stakeholders from countries which have cooperative agreements with ASEAN, such as the US, the UK, Japan, South Korea, China, India and Russia.

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