This Year's ASEAN eTravel Mart, an annual event organised by
the Bangkok-based Tourism Technology Association (TTA) with support from
ASEANTA, is set to be bigger in scale and see more participation from both
regional and overseas travel industry stakeholders.
The inaugural edition, held in Bangkok
last March, attracted about 600 buyers from South-east Asia and Australia on
the lookout for online distribution channels for their businesses, double the
initial target of 300.
This year’s event, scheduled to be held in Bangkok sometime
in August/September, will have a conference, exhibition and seminars/workshops
spread over two days, up from a one-day exhibition/conference and half-day
workshop previously.
In addition, TTA is seeking to grow the participant mix with
tourism stakeholders from countries which have cooperative agreements with
ASEAN, such as the US, the UK, Japan,
South Korea, China, India
and Russia.
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