Hosted by the NSW Tourism Association, the awards recognised businesses, events, and experiences that have demonstrated excellence in delivering unforgettable visitor experiences across NSW. With gold, silver, and bronze awards up for grabs, the night honored those whose dedication and passion for the tourism industry have helped to propel the state’s visitor economy forward.
Recognizing Excellence Across Categories
The NSW Tourism Awards 2024 spanned a wide array of categories, with winners hailing from all corners of the state. From attractions and tours to festivals, food tourism, and accommodation, the diversity of NSW’s tourism offerings was on full display. Whether it’s the adventure seekers visiting the breathtaking landscapes of the Blue Mountains, the food lovers indulging in the culinary delights of Batemans Bay, or the luxury travelers seeking world-class stays in Sydney, NSW’s tourism scene shines brighter than ever.
Each of the winners demonstrated a remarkable commitment to providing exceptional experiences that attract visitors from near and far. The winners will now represent NSW at the Australian Tourism Awards, where they will compete on a national stage, further showcasing the strength of the state’s tourism industry.
A Night of Celebration and Gratitude
As NSW Tourism Association CEO, Natalie Godward, addressed the audience, she highlighted the high benchmark for this year’s awards. “To be recognised as a finalist or one of our winners is a huge achievement. The tourism industry can be incredibly tough, so well done to everyone who has gone above and beyond to deliver exceptional experiences,” she said.
Ms Godward also spoke to the diverse and dynamic nature of tourism in NSW, noting the state’s blend of unique country events, immersive ocean adventures, and iconic Sydney experiences. “These awards are a chance to celebrate the strength, pride, and passion of our industry, as well as the small to large businesses who offer these unique opportunities to have memorable experiences,” she continued.
This year’s awards were proudly supported by Destination NSW, the state’s tourism and major events agency. NSW Minister for Jobs and Tourism, John Graham, also congratulated the winners for their outstanding contributions. “Tourism in NSW is set for incredible growth over the next decade, but its success rests on the hard work and hospitality of the people working across the industry,” he said. “These awards are about recognising those people.”
A Snapshot of the Winners
The NSW Tourism Awards are considered the gold standard for the state’s tourism industry, and this year’s winners reflect the creativity, innovation, and commitment that make NSW a sought-after destination for visitors from around the world. From eco-tourism initiatives that preserve the state’s natural beauty to indigenous cultural experiences that offer authentic insights into Australia’s rich heritage, the awardees represent the breadth of experiences available in the state.
The gold winners will go on to compete for national recognition at the Australian Tourism Awards, with their victory solidifying their position as leaders in the Australian tourism sector. For many of the finalists, this recognition is the result of years of hard work, dedication, and a relentless pursuit of excellence in providing top-tier experiences for visitors.
Looking to the Future of Tourism in NSW
The NSW Tourism Awards 2024 also provided a glimpse into the future of tourism in the state. As the sector continues to recover and grow, the emphasis on innovation, sustainability, and community involvement remains stronger than ever. From embracing eco-friendly initiatives to offering bespoke experiences that cater to diverse interests, NSW’s tourism industry is poised for remarkable growth in the years ahead.
“Thank you to all who joined us last night to celebrate our industry and the great people in it,” concluded Ms Godward. “It is through your hard work, creativity, and passion that NSW continues to be one of the most popular and dynamic destinations in the world.”
With tourism in NSW on the rise, and the industry continuing to evolve, the NSW Tourism Awards 2024 showcased not just the winners, but the spirit and dedication of an entire sector that works tirelessly to provide visitors with world-class experiences in one of the most beautiful regions on earth.
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