This funding will be used for the promotion of the unique Upper
Hunter region of NSW Australia over the next two years. This will include the production
50,000 copies of the 4th Edition of the “Get Lost” brochure, which
will be distributed throughout NS\W, interstate and overseas.
The funding will also be used for an electronic marketing
campaign which will reach more than 65,000 people
The Inland Adventure Trail will also be promoted with the
funding. This was initiated by Upper Hunter Tourism two years ago, and involves
the partnership of the New England Northwest, Warrumbungles, Central West,
Barrington Tops Blue Mountains and the Tablelands Way. Funding will be used for
an updated brochure and the development of a website for the trail.
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