Tuesday 6 December 2011

2012 China Joy & Health Tour and China-Russia Tourism Year Launching Ceremony

A special Launching Ceremony was held in Beijing on November 24 for the 2012 China Joy & Health Tour and China-Russia Tourist

The Opening Ceremony for the Harbin International Ice and Snow Festival, which is organized by China National Tourism Administration and Heilongjiang Provincial People’s Government and sponsored by Heilongjiang Tourism Administration and Harbin Municipal Government was also held.

Zhu Shanzhong
Zhu Shanzhong (Deputy Director General Vice Chairman of the China National Tourism Administration), Tomikhin Evgeny Taomiheng Yefugaini (Russian Minister to China), Sun Dongsheng (Vice Chairman President of Heilongjiang Provincial CPPCC), Lin Duo (Mayor of Harbin City), and other leaders attended and addressed the news conference.

According to Mr. Zhu Shanzhong, the China National Tourism Administration (CNTA) has decided to take “2012 China Joy & Health Tour” as the theme for the promotion of tours in China, with the aim to further enrich and deepen tourism, advocate and promote healthy and educational tourism, and promote physical health and self-wellbeing. .

In overseas campaigns, CNTA will strive to build up a more positive image of tourism tour in China. In domestic activities it will contribute to the establishment of a harmonious atmosphere in the whole of society, promoting China’s natural and cultural tourism products, boosting the development of new operational types of tourism and upgrading the tourism industry.

A common consensus was reached between the leaders of both China and Russia to mutually hold reciprocal Tourism Years. It has been officially decided that the Russia Tourism Year will be held in China in 2012 and the China Tourism Year in Russia in 2013. This is another significantly themed annual event held between the two countries after the reciprocal State Year and Language Year were organised.

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