Dean Ormston, CEO of APRA AMCOS (Australasian Performing Right Association and Australasian Mechanical Copyright Owners Society), said: "Live music is the beating heart of the Australian music industry, supporting the careers of songwriters and musicians at every stage of their career and propelling their success both at home and around the world.”
"This funding, a direct result of APRA AMCOS advocating with other key industry organisations for a broad-based tax offset for the presentation and development of live music, is the first step in seeing how live music not only supports the careers of artists, but helps drive the hospitality and tourism sectors and supports communities nationally,” he said.
The Live Music Australia initiative is part of the $30.9 million Australian Music Industry Package, providing $22.5 million over four years to assist small businesses with grants such as artist costs, equipment or infrastructure, upgrades to live music venues and scheduling more performances.
Tourism Research Australia data shows investment in music and cultural events has one of the greatest impacts in increasing regional visitation. Music, in particular, is one of the highest value events that can drive overnight trips and provide a competitive advantage to regional areas.
For details on the next round of Live Music Australia grants, click here.
Website: www.theholidayandtravelmagazine.blogspot.com.au
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