Centred around a 45-second film launched and broadcast exclusively on CNN International until January 2021, this message will reach millions of households. The campaign affirms UNWTO as the unifying voice behind the global restart of tourism while harnessing the influence and prestige of the CNN brand to reach global audiences at scale.
The #RestartTourism video highlights tourism’s unique ability to adapt and innovate and generate opportunities for sustainable development. CNNlC has long committed to these same values and the partnership between UNWTO and CNN is further strengthened through this broadcast.
UNWTO secretary-general Zurab Pololikashvili said: “The restart of tourism brings new hope and new opportunity for millions around the world. We are proud to be working again with CNN to send such a positive and inspiring message. Tourism has the power to bring us back together, giving us unforgettable experiences while also supporting jobs, helping businesses and protecting culture and our natural heritage.”
The restart of tourism brings new hope and new opportunity for millions around the world. We are proud to be working again with CNN to send such a positive and inspiring message.
Read the full article at Travel Daily: https://www.traveldailymedia.com/unwto-launches-global-restart-tourism-campaign/
Tags: restart tourism, tourism campaign, UNWTO
Website: www.theholidayandtravelmagazine.blogspot.com.au
Website: www.DestinationMekong.com
Mekong Tourism Coordinating Office
c/o 3rd Floor, Department of Tourism, Ministry of Tourism and Sports, 154 Rama 1 Road National Stadium, Wangmai, Pathumwan, Bangkok 10330, Thailand
Web: www.mekongtourism.org
Tel: +66 2038 5071-1
Mobile: +66 8555 44234, +66 8098 95853
c/o 3rd Floor, Department of Tourism, Ministry of Tourism and Sports, 154 Rama 1 Road National Stadium, Wangmai, Pathumwan, Bangkok 10330, Thailand
Web: www.mekongtourism.org
Tel: +66 2038 5071-1
Mobile: +66 8555 44234, +66 8098 95853
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