 |
| Mr. Khalid A bin Sulayem |
Dubai’s
Department of Tourism and Commerce Marketing (DTCM) has released the first
quarter 2012 key performance indicators for the emirate’s rapidly expanding
hotel industry, which showed a 9% increase in guest numbers, 24% increase in
revenues, 22% jump in guest nights and a 12% rise in the average length of stay
for the first three months of the year.
The results cap the stellar performance posted by the hotels
in Dubai last
year with revenues touching an all-time high of AED16 billion and 10% increase
in guest numbers, which crossed the nine million mark.
Announcing the results at Arabian Travel Market (ATM-2012),
Mr. Khalid A bin Sulayem, DTCM Director General, said: “ The remarkable results
of our hospitality industry is the outcome of the substantial expansion of the
tourist infrastructure, an increasingly impressive portfolio of tourism
products, wider destination awareness, aggressive promotional and marketing
drive and the growing air-connectivity to and from Dubai. The iconic Dubai
Shopping Festival (DSF) also contributed enormously towards this feat.”
In terms of market performance, Saudi
Arabia topped the Top 20 Source Market List with 272,631
guests, thereby consolidating Dubai’s
position in the intra-Gulf tourism business landscape. India notched up second position with 207,774
guests followed by the UK
and the US
with 174,922 and 129,978 guests, respectively. Russia ranked fifth with 109,219
guests.
The other top performers were Iran
(106,352), Germany (99,065),
Kuwait (70,399), China (66,926), Oman
(65,779), Pakistan (62,234),
France (48,347), Egypt (45,696), Qatar
(40,804), Australia
(36,307), Italy (32,477), Jordan (27,526), Netherlands
(26,750), Philippines
(26,509) and Lebanon
(24,771).
For further information contact Saad El Sayed, Head of
Arabic and English Media
Telephone: +(9714) 2821111
No comments:
Post a Comment