This new direction aligns with the overall new tourism direction for the Great Ocean Road region and will showcase the Great Ocean Road as a premium conference destination in close proximity to Melbourne.
The region is blessed with the spectacular Great Ocean Road and Otways National Park with an impressive variety of conference venues and activities for delegates.
Dean Newell, Resort Manager at RACV Torquay Resort said ‘Business events already make up a reasonable portion of business within the Great Ocean Road region and this exciting new direction will assist the region to grow this sector to target new clients and business events. We have some amazing venues and experiences that are able to offer excellent facilities and services to business events guests so this is a great opportunity to capitalise on this market.’
Whether you’re looking for a large conference venue such as the RACV Torquay Resort and Cumberland Lorne Resort or incentive activities such as world-class golf courses, day spas, breweries, wineries or surfing and adventure activities for your staff and clients, Business Events Great Ocean Road will deliver.
Why not reward your top staff or clients with an exciting cruise down the Great Ocean Road on a Harley Davidson motorbike with Moto God or design a team building activity with award-winning company Big Stick Adventures.
Business Events Great Ocean Road has brought together a wide variety of tourism operators including accommodation providers, conference venues, restaurant and cafés, and tourism experiences including tours, activities, day spas and attractions.
Business Events Great Ocean Road have developed a 2015 conference destination guide and will be on stand E706 at the Asia-Pacific Incentives and Meetings Expo 2015 (AIME) in Melbourne on 24-25 February.
For further details about the Conference Marketing Program, please contact: Simon Loone,
Co-ordinator Business and Tourism Strategy
Surf Coast Shire
Phone: (03) 5261 0608
Email: sloone@surfcoast.vic.gov.au
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