Sunday 10 August 2014

Westin Builds Momentum in China With the Debut of the Westin Blue Bay Resort in Hainan

Starwood Hotels & Resorts Worldwide has announced its world-renowned Westin brand has expanded its footprint in China with the opening of a new resort in Hainan – China's premier resort destination. The Westin Blue Bay Resort boasts an ideal location within the Blue Bay Town resort community in Qingshui Bay, Hainan, and will feature China's largest Heavenly Spa by Westin. This opening follows last month's debut of The Westin Zhujiajian Resort in Zhoushan and the Westin brand's 200th opening worldwide: The Westin Chongqing Liberation Square.

“The Westin Blue Bay Resort is one of four Westin properties opening in China by year's end, underscoring the rising demand for the popular brand in this fast-growing market,” said Brian Povinelli, Global Brand Leader for Westin Hotels & Resorts and Le Méridien. “Westin is on track to surpass 20 hotels in China by year's end and increase its portfolio by 50% in the next three years with the addition of 11 new hotels in China.”

Offering sweeping sea views of the sparkling South China Sea, The Westin Blue Bay Resort is located at the heart of Blue Bay Town in Qingshui Bay, a prestigious resort community with white sand beaches and a stunning, art-shaped coastline bisected by sandstone rock formations. The community's world-class resort facilities include the 18-hole championship Jian Lake Blue Bay golf course, a golf club, commercial center and upscale properties. Located 40 miles from Sanya Phoenix Airport, The Westin Blue Bay Resort is convenient to several natural scenic spots in Lingshui, such as Tufu Bay, Yezi Island, Xiangshui Bay, Nanwan Monkey Island, Diaoluo Mountain, and Xiaomei Lake.

"The Westin Blue Bay Resort offers a pristine beachfront location on the eastern coastline of Hainan and presents an exciting, new option for travelers to China's resort paradise," said Mr. Douglas Ariza-Giammaria, the General Manager of the resort. "In this idyllic setting, guests can enjoy all the Westin brand's signature wellness programs and amenities, designed to inspire wellbeing.”

The sensory-rich environment at Westin offers a respite from the rigors of travel and sets a welcoming tone. The Westin brand's innovative programs and instinctive service transform every aspect of a guest's stay into a revitalizing experience. The unique focal point of the lobby at The Westin Blue Bay Resort is the custom-designed vertical garden featuring lush flora indigenous to Hainan, selected for its detoxifying, high-oxygen properties that improve overall air quality and create a calming, more natural environment to improve overall wellbeing.

The resort's 356 Deluxe Oceanfront Rooms, Oceanfront Studio Rooms, Renewal Oceanfront Suites and Royal Villas all feature balconies with stunning views of the South China Sea. Guest rooms are outfitted with the world-renowned Westin Heavenly® Bed – featuring lush sheets, down cushioning and a patented pillow-top mattress, which cradles and contours to the body for complete comfort. Guests will revive in the Heavenly® Bath enhanced with the brand's Heavenly® Shower, Heavenly® Robe and White Tea Aloe bath amenities. In-room amenities include a refreshment center, a generous work area with flat-screen LCD television and high-speed internet access.

Travelers who wish to continue their fitness routines on the road can explore the resort's coastal RunWESTIN TM route or enjoy Hainan's year-round tropical sunshine while taking a dip in the resort's outdoor pool. For those who prefer indoor workouts, the WestinWORKOUT® studio features the latest cardio and fitness equipment from world-class brands for all levels of fitness and performance, including a well-equipped spinning room. In partnership with New Balance®, the resort offers workout clothing and shoes for guests to borrow during their stay, as part of the Westin brand's Gear Lending Program so they can pack light and stay fit on the road.

The Westin Blue Bay Resort will soon open China's largest Heavenly Spa by Westin. Spanning more than 24,000 square feet, the spa will include private treatment villas as well as a VIP spa villa, where guests can enjoy a series of rejuvenating therapies and treatments. In addition, morning meditation sessions will be offered in the resort's tropical gardens and Yoga room, enhanced by sea views.

The Westin Blue Bay Resort offers several dining outlets and the brand's signature SuperFoodsRx™ menu, proven to nourish and replenish the body for guests who wish to eat well on the road. The resort's signature restaurant Seasonal Tastes features a nourishing menu of fresh and healthy creations with interactive show cooking elements and energizing fresh juices and smoothies from Westin Fresh by the Juicery. Five Sen5es provides the perfect venue to sample local Hainanese delicacies, as well as cuisine from Hangzhou and other regions of China. Guests can opt for a delicious variety of noodle dishes from The Noodle Bowl, or relax with a cocktail, organic fresh juice or brewed coffee at Lobby Lounge or Poolbar. For a taste of island night life, guests can head up to Mix Bar, the rooftop bar boasting breathtaking 360 degree views of the sea.

An ideal venue for business meetings and social functions, The Westin Blue Bay Resort offers more than 28,000 square feet of flexible meeting space and more than 10,000 square feet of beautifully appointed lawn areas with views of the sea for outdoor events. It is also the first Westin Resort in China to offer Tangent™, the Westin brand's innovative workspace concept for small groups, designed to support today's mobile traveler. Additional amenities include a Westin Kids Club, where children can enjoy supervised playtime while their parents enjoy their own well-deserved relaxation time.

The Westin Blue Bay Resort offers an opening package at RMB1, 288 per night for a Deluxe Oceanfront Room, subject to 15% service charge, which includes RMB 1,000 food & beverage credit, free internet and double Starpoints for SPG members valid until November 30, 2014.

For more information, please visit www.westin.com/bluebay.

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