Australia’s travel professionals are set to gather in Sydney as the highly anticipated Beyond Borders On The Road (BBOTR) series kicks off on 13 April 2026. Hosted by Australian Travel Industry Association, this dynamic event marks the first stop in a nationwide tour designed to connect, inform, and inspire the travel sector.
As the opening event in a multi-city series, Sydney sets the stage for upcoming gatherings in Brisbane, Adelaide, and Perth, all leading toward the flagship Beyond Borders Travel Summit later in the year.
Early-Bird Tickets Now Available
For a limited time, early-bird tickets offer exceptional value for those looking to gain industry insights and expand their professional networks. ATIA members can secure tickets for just $55, while non-members can attend for $110.With demand expected to be high, early booking is strongly recommended for those wanting to be part of one of the most important travel industry events in Australia this year.
One Evening Packed with Industry Intelligence
Highlights of the evening include leadership updates from ATIA, advocacy briefings, and a marketing masterclass led by industry experts focusing on personal branding, social media strategies, and converting leads into revenue.
Sydney Airport Insights and Industry Recognition
A major feature of the Sydney event is an exclusive briefing on the Sydney Airport Master Plan, including developments surrounding the T2 terminal upgrade. This session offers valuable insights into how infrastructure changes will impact travellers and travel businesses alike.Attendees will also gain insider knowledge on the National Travel Industry Awards (NTIA), including tips on crafting standout submissions and celebrating local finalists.
Networking Opportunities in a Relaxed Setting
Beyond the presentations, the event provides valuable opportunities to connect with peers, industry leaders, and corporate partners. The evening concludes with rooftop drinks and networking, creating the perfect environment to build relationships and exchange ideas.This combination of education and networking makes BBOTR Sydney one of the most valuable travel industry networking events in Australia.
Why You Should Attend BBOTR Sydney 2026
Whether you are a travel advisor, tour operator, or industry supplier, this event offers real value in just one evening.
Event Details and Booking Information
Event: Beyond Borders On The Road Sydney 2026Date: 13 April 2026 Location: Sydney
Early-Bird Tickets: ATIA Members: $55, Non-Members: $110
Book Tickets: www.atia.travel/BBOTR
Website: www.atia.travel
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