THAILAND LOOKS TO COURT MALAYSIAN MARKET ONCE TRAVEL BAN LIFTS

Tourism Authority of Thailand (TAT) has intensified its efforts on social media to stay connected with Malaysians – its second largest inbound market after China – in hopes that the destination will be the preferred choice for Malaysian holidaymakers once travel restrictions are lifted.

Malaysians have been under the movement control order (MCO) since March 18, and health authorities have indicated that travel bans may continue to be enforced even after the MCO is lifted.

Nongyao Jirundorn, TAT director for Malaysia, said that the tourism board has uploaded many videos on Thai cuisine, as well as attractions and activities across Thailand, on their social media platforms since March.

“We have chefs giving lessons on how to make mango sticky rice and other Thai favourites, as well as VR videos on selected destinations and attractions, offering travellers ideas on where to holiday after the pandemic ends and when people start travelling again,” she said.

Nongyao added they are also conducting webinars for Malaysian partners to keep them updated on its latest products and to stay in touch with them.

Read the full article at TTG Asia: http://www.ttgasia.com/2020/04/30/thailand-looks-to-court-malaysian-market-once-travel-ban-lifts/

#Malaysia, #TAT, #Thailand, #tourismmarketing

Mekong Tourism Coordinating Office
c/o 3rd Floor, Department of Tourism, Ministry of Tourism and Sports, 154 Rama 1 Road
National Stadium, Wangmai, Pathumwan, Bangkok 10330, Thailand
Web: www.mekongtourism.org
Tel: +66 2038 5071-1
Mobile: +66 8555 44234, +66 8098 95853