20,000,000 — Is It Just a Number?

20,000,000.

Is it just a number?

Or is the real meaning found in what lies beneath it?

On 1 September, The Holiday and Travel Magazine passed an extraordinary milestone: more than 20,000,000 reader views since the magazine was established.

Behind that number are people.

20 million moments when someone, somewhere in Australia or around the world, chose to read a story, discover a destination, learn about a hotel, explore a travel experience, follow an industry development or simply find inspiration for their next journey.

It represents thousands of articles, countless hours of writing, editing and publishing, and the generosity of the many tourism organisations, destinations, hotels, airlines, travel professionals and contributors who have shared their stories with us.

Most importantly, it represents you — our readers.

To everyone in Australia and around the world who has read an article in The Holiday and Travel Magazine, shared our stories, supported the magazine or contributed an article, thank you.

Without you, 20,000,000 would indeed be just a number.

Instead, it is a milestone built on people, stories, experiences and a shared love of travel.

The journey does not end at 20 million. It continues with every new story published, every new reader who discovers the magazine and every destination waiting to be explored.

We look forward to continuing the journey together — and to seeing where the next million readers will take us.

Thank you for being part of the journey.

Max