Discover the Hidden Gem of Southern Sri Lanka at the MICE Expo 2024

Southern Sri Lanka, a treasure trove of natural beauty, rich culture, and warm hospitality, is poised to become the next big destination for Meetings, Incentives, Conferences, Exhibitions, and Events (MICE). 

The Southern MICE Expo 2024, held from May 27 to May 31, 2024, offered a unique opportunity for industry professionals to explore the region's vast potential.

Venue and Organization

The Expo was supported by the Ministry of Tourism and Lands and the Sri Lanka Convention Bureau (SLCB). 

The event brought together over 150 exhibitors, including hotels, resorts, and event planners, showcasing the best of Southern Sri Lanka's MICE infrastructure.

Key Highlights

• 
  Showcase of Southern Sri Lanka's MICE venues, including luxurious resorts, hotels, and convention centers
• Networking opportunities with local and international industry professionals
• Talks on MICE industry trends and best practices
• Cultural performances and entertainment showcasing Southern Sri Lanka's rich heritage
• Familiarization tours to explore the region's attractions and experiences

Expo Highlights

• The grand opening ceremony featured a traditional Sri Lankan dancing performancea and a keynote address by the Minister of Tourism and Lands
• A dedicated B2B platform allowed exhibitors to connect with international buyers and planners
• A gala dinner at a luxurious beachfront resort offered a taste of Southern Sri Lanka's warm hospitality

Testimonials

• 
  "The Southern MICE Expo 2024 was a game-changer for our business. We connected with top industry professionals and secured several lucrative deals." - Rohan Fernando, General Manager, Shangri-La Hotel, Hambantota
• "The Expo showcased the hidden gem of Southern Sri Lanka, and we are excited to explore the region's vast potential for our future events." - Rachel Chen, Event Manager, Singapore MICE Association

Conclusion

The Southern MICE Expo 2024 successfully positioned Southern Sri Lanka as a premier MICE destination, offering a unique blend of natural beauty, cultural richness, and world-class infrastructure.

As the region continues to grow and develop, it is poised to become a top choice for MICE events in the years to come. 

Mark your calendars for the next Expo and discover the wonders of Southern Sri Lanka!

Sri Lanka Convention Bureau

4th Floor, Hotel School Building, No. 78, Galle Road,
+94 114 865 050
slcb@srilanka.travel
meetinsrilanka.com