Content creators from Asia, the United Kingdom, the United States, Europe, New Zealand and from around Australia will attend the event and have the opportunity to put their skills to the test by creating adventurous and enviable content from first-hand Kimberley experiences.
Their itinerary will include flying over the Horizontal Falls; kayaking amongst wild turtles at Gantheaume Point; viewing Broome’s 120-million-year-old dinosaur footprints and relaxing on Broome’s beautiful Cable Beach.
More than 250 pieces of content showcasing the breathtaking Kimberley region are expected to be generated during the event.
The content will be shared by the creators, Go Pro, Tourism Australia and Tourism WA across their platforms into the feeds of tens of millions of engaged followers and fans. Tourism WA Managing Director, Brodie Carr said securing the summit was a huge coup for WA.
“Hosting some of the world’s best content creators in the magical landscape of the Kimberley is a match made in heaven.
“The vision will be guaranteed bucket-list material. The stunning Kimberly colours and action adventure opportunities captured will fire-up people’s imaginations around the world.
“It will generate content that people will want to like and share on social media and inspire them to book a trip to the Kimberley to record their own memorable holiday experience.”
For more information, read the Tourism Minister's media statement.
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