Introduced by VisitEngland in 2014, the accolades are available to attractions that are part of the Visitor Attraction Quality Scheme and are allocated through a scoring system based on an annual assessment by VisitEngland. They include the Welcome accolade, Hidden Gem, Best Told Story, Quality Food & Drink and the Gold accolade for top-scoring attractions. Two rounds of accolades are announced each year, with 17 attractions across the country receiving accolades as part of this first round.
James Berresford, Chief Executive of VisitEngland said: We know that England has a fantastic range of standout product which generates high levels of satisfaction for visitors. These attractions have succeeded in receiving an accolade either for their warm welcome, unique storytelling or high-quality food and drink; ensuring an all-round quality experience for visitors. Our accolades reflect the wide variety of attractions on offer in England and provide the perfect reason to visit and explore the country.”
Members of VisitEngland’s Visitor Attraction Quality Scheme represent a wide range of tourism experiences across England, from museums and galleries, farm attractions, historic houses and gardens to churches, cathedrals and country parks. They are supported by a network of highly trained assessors who advise on improving and promoting the quality, accessibility and sustainability of their offer.
Members of VisitEngland’s Visitor Attraction Quality Scheme represent a wide range of tourism experiences across England, from museums and galleries, farm attractions, historic houses and gardens to churches, cathedrals and country parks. They are supported by a network of highly trained assessors who advise on improving and promoting the quality, accessibility and sustainability of their offer.
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