Luxperience 2013 to Return to Sydney with Exciting New Format

Luxperience, the exclusive new high-end experiential travel trade event, has concluded after three successful days of meetings and eight networking events with the announcement that next year's event would be held in Sydney from September 2-4, 2013 in a stylish new format.

The show, which has received overwhelmingly positive feedback from the 100 suppliers and 300 buyers who attended, will return next year to the Overseas Passengers Terminal, superbly located along the Sydney Harbour waterfront with stunning views of the Sydney Opera House.

Next year's show, in a radical departure from the traditional trade show format, will see the exhibition booths replaced with a stylish "business class lounge" environment for buyers and sellers to meet in.

"It will essentially have the look and feel of a very glamorous airport lounge, which as well as being more relaxed, will also enable a much more cost effective entry price to the show for suppliers.  Suppliers will still be able to have their branding on display and various upgrade package options will be available," said event creator Rosemarie Sama.

At the same time, she also revealed that next year's show would target the meetings and events industry. "We really feel that an 'experiential dimension'  to meetings, events and incentives is where the industry is headed. So you can expect next year's show to have more unique event venues, luxury meeting locations and experiential event experts included as exhibitors, and more top events and meetings planners invited among the buyers," said Rosemarie.

"We've met lots of really interesting people that we wouldn't have met otherwise and I was particularly pleased that most of the buyers I met were the owners of the businesses so we went straight to the right people," said Chris Sturgeon, General Manager of Hapuku Lodge & Tree Houses, New Zealand.

"We've had a lot of positive interest from a broad range of countries," said Wolfgang Hees, Managing Director of Brilliant Tours Australia.

"It's been brilliant," said Tansy Tomkins, Trade and Events Manager at Tourism New Zealand. "Some of our exhibitors have said that 70% of the buyers they've met were totally new to them."

"Huge business, amazing, couldn't be happier," says Mark Harris from Huntley Lodge in New Zealand. 

"You are amazing - this has been an absolutely incredible experience and I could not ask for more. The organisation was superb," says Earl Starkey from Sophisticated Travel, New York.

"It was incredible and an amazing job done by all.  It was wonderful to be a part of it and I cannot thank the organisers enough" says Luigi Bajona from Onirikos, Italy.

Commenting on the show's mission, Rosemarie Sama added: "Flat screen TVs in the rooms and several hundred thread count Egyptian cotton bed linen is no longer a luxury, it's a given. Luxury now is all about bespoke, unique adventures and experiences, the opportunity to see places and experience things that few others have - in a way that is not only comfortable and well, yes 'luxurious' but also authentic, inspiring and potentially life changing."

"Our vision with the show was not just to put together an event, however fabulous. It was to create a community -- one that will continue well beyond these few days."