Tuesday, 9 May 2023

Booking.com reveals cold snap holidays are here

Sydney
Booking.com has today released its latest search data trends for winter 2023*, revealing Sydney as the top destination this winter, up two places from last year, taking over from Melbourne. Spots three to five and nine out of the 20 destinations on the list are all cities in QLD, showcasing Aussies interest in escaping the cooler weather with some much-needed sun.

Similarly to 2022, snow destinations such as Jindabyne, Mount Buller and Thredbo have made their way into the top 20 just in time for a ski season preview as NSW received its first sprinkle of snow with icy temperatures dropping over the weekend.

With overseas travel and confidence well and truly back, data reveals plenty of Aussies will be heading to Europe in the next few months to lap up the warmer weather with London, Paris and Rome taking out the top three on the international search data list, replacing usually popular Bali destinations.

Please see full lists below for further information including how many places destinations have moved up the list from last year.

 

Australia Domestic

  1. Sydney (+2) - Melbourne was #1 last year for the same search period
  2. Melbourne
  3. Gold Coast
  4. Brisbane
  5. Cairns
  6. Jindabyne
  7. Port Douglas
  8. Perth (+4)
  9. Hamilton Island (+2)
  10. Byron Bay (+17)
  11. Adelaide
  12. Canberra
  13. Darwin
  14. Hobart
  15. Airlie Beach
  16. Mount Buller
  17. Noosa Heads
  18. Thredbo
  19. Palm Cove
  20. Townsville

Australia International

  1. London
  2. Paris
  3. Roma
  4. Seminyak
  5. Singapore
  6. Tokyo
  7. Queenstown
  8. Legian
  9. Athens
  10. Kuta
*Source: Riley Evans, Senior Account Executive, Red Havas redhavas.com.au

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