The report follows a recent study by Arival, which found that nearly half of surveyed tour operators are not using a booking system to secure customers. And 57% of these operators are small companies, versus just 7% of large companies. However, 71% of small agencies want to grow their online bookings.
Douglas Quinby, CEO of Arival said: “Every tour, activity and attraction operator, no matter how small or large, should be using an online booking system. The right technology saves companies time and money by helping them automate all of the routine tasks of running a tour or experiences business, so they can focus on what makes their operation special. Small agencies and tour operators are at a particular disadvantage by not using booking systems, because they can’t capture reservations online or manage their capacity in real time as effectively as larger players. Our research shows that many smaller companies want to grow their online bookings but don’t know where to start when it comes to choosing a booking system – this guide provides them with an actionable roadmap and advice on how they can make informed decisions about which system is right for them."
The ‘How To Choose A Booking System’ report includes topics such as why every operator needs a booking system and what factors should be considered when evaluating different systems. It also provides details on how to get started with the evaluation process and outlines key questions businesses should ask themselves before selecting a solution.
With this new guide from Arival, tour operators and experiences agencies can now make an informed decision about which booking system is right for their business needs. This is essential for any business looking to grow its online bookings and increase its market share in today's competitive market.
The information found in the guide will be discussed in more detail at the Arival Activate event in Bangkok on June 12-14 - an event dedicated to connecting creators and sellers of in-destination experiences to grow their business. In the meantime, the report is available to subscribers now on the Arival website.
More information about the Arival Activate Bangkok event can be found here.
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