Melbourne’s famed Collins Street precinct cemented its reputation as the destination for international design labels and favourite local brands when St. Collins Lane opened its doors at 260 Collins Street in May 2016.
Welcoming visitors with a sophisticated retail offering, St. Collins Lane houses fashion favourites including Coach, TAG Heuer, Leica, Bremont, Zadig & Voltaire, Maje, Sandro, Reiss, Furla, The Kooples, MJ Bale, Rodd & Gunn, Birkenstock, CUE, Jo Mercer, Calibre and Australia’s flagship Debenhams store.
Originally designed in the 1990s as a series of half levels accessed by a confusing network of sloping ramps, the former Australia on Collins site undertook a $30 million redevelopment in 2014. It now houses 9000sqm of retail space with 30 boutiques and an array of fast casual dining across the level two food hall.
Since its opening, St. Collins Lane has become a part of Melbourne’s diverse identity. The grand building plays a distinct role for each of its varied visitors: a laneway for city workers to walk through on their way to work, a place to stop and get a coffee, somewhere to meet a friend for a drink or dinner after work, and of course a luxurious fashion destination to access the best brands from around the world.
Source: St. Collins Lane
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