Thursday 11 July 2019

DISCOVER SYDNEY'S 'HIDDEN GEMS'

A new suite of video and digital content has been produced to encourage visitors to explore the ‘Hidden Gems’ of Sydney, looking beyond the iconic tourist attractions. 

The Sydney Tourism Information Program (STIP) produces the Official Sydney Guide, and in response to recent surveys has now produced this additional resource to showcase some of the lesser known highlights of the Harbour City. 

SITP is a collaboration between Destination NSW, Property NSW and the City of Sydney through which members work together on projects that promote Sydney or improve the Sydney visitor experience. 

Current City of Sydney research suggests that for many visitors their knowledge of Sydney is still largely limited to the iconic landmarks such as Sydney Opera House, the Sydney Harbour Bridge and Bondi Beach. 

The new video calls on visitors to explore beyond the icons and experience how the locals live and play. 

Watch the video here.



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