Exhibitors and partner organisations at
IT&CMA and CTW 2011 are going all out to attract the MICE and Corporate
Travel buyers attending this year. Amongst these are:
- Seoul Tourism Organisation (STO): Returning exhibitor and sponsor STO continue to optimize their presence at IT&CMA and CTW 2011, to keep the international MICE and Corporate Travel industry excited about the latest developments in Seoul and South Korea. Said Mr. Stephen Kwak, Assistant Manager of Seoul Convention Bureau, “We have specially created a very modern looking booth this year, to showcase today’s Seoul. STO is also trying to bring as many quality co-exhibitors as possible to facilitate more and better consultations with buyers.” He added, “IT&CMA and CTW this year has buyers from all over the world who are very serious about MICE and Corporate group travel to Seoul. I see a lot of growth in buyer quantity and quality.” In addition to exhibiting, STO is once again hosting a dinner reception today, for buyer and media delegates to enjoy the Seoul experience.
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Taiwan Convention & Exhibition Bureau: Taiwan has been making focused
inroads into growing their MICE presence. Ms. Stacy Tsai, Project Manager at
Taiwan Convention & Exhibition Bureau explained, “We have shifted our focus
from conferences to incentive travel in view of the sizeable demand,
specifically targeting buyers from China
and Singapore
through our special promotion packages.” Sounding pleased with the event, she
said, “Our appointments have been great so far. The amount of international
media exposure we have had is also amazing!”
- Meetings and Exhibitions Hong Kong (MEHK): MEHK is attracting a lot of interest from international hosted delegates through their Sun-Downer Cocktail Reception today. A MEHK spokesperson said, “We want to use this opportunity to build awareness and promote our latest campaign to a broad group of buyers.”
The numerous educational sessions continue
to add value to the IT&CMA and CTW 2011 programme, offering delegates knowledge
opportunities in addition to business activities. These include:
- IT&CMA Seminar 1: How to Keep and Win
Association Meetings
- CTW Breakout Sessions covering: Technology,
TMCs and Airlines Updates
- CTW Industry Presentation: Global Travel
Spending – Where is it Headed in 2012
- CTW General Session: The LCC Workshop – The
Way out of the Bermuda Triangle
The sessions focus on practical solutions
for working professionals. Mr. Joe Bates, Director of Research, GBTA
Foundation, co-speaker at the Global Travel Spending industry presentation
highlighted this when he said, “A key benefit of our session will be that
attendees (Travel Managers) can use the data from the forecast and sentiment
survey to help plan their budgets for 2012.”
The IMEX-MPI-IT&CMA Future Leaders Forum
(FLF) 2011 continue into its 10th year at IT&CMA and CTW 2011. Under the
tutelage of Mr. Tom Hulton, Director – International Relations, IMEX, the FLF
is a platform that grooms bright students and young adults who are interested
in making a career in the MICE industry. Tom Hulton said, “At this 10th FLF, we
welcome 65 Thai students who will again enjoy a programme of international speakers
and networking, and also compete for a chance to go to Frankfurt
in May 2012 to attend IMEX. By organising the Forum in conjunction with
IT&CMA and CTW, it enables the students to visit the show, see the meetings
industry at work and meet with industry leaders from around the world. It
is a format that has successfully developed over the past 10 years and which
has seen over 800 university students enjoy the experience, many of whom have
subsequently entered into the industry and are doing extremely well.”
Another component of the IT&CMA and CTW
2011 programme is the Media Briefings organised for international media. The
day’s briefings include those by:
- Taiwan Tourism
Bureau
- Thailand
Convention and Exhibition Bureau (TCEB)
- InterContinental Hotels & Resorts
- Asian Association of Convention and Visitor
Bureaus (AACVB)
- Airports of Thailand (AOT)
- Ministry of Tourism, Cambodia
Other Highlights Today:
- Luncheon Hosted by Presenting Destination –
Singapore
- Late-Night Function by Courtyard by
Marriott Bangkok & TTG Asia
Tomorrow’s Highlights Include:
- IT&CMA Seminar 2: SWOT Analysis of
Global and Regional MICE Events
- 10th Sticky Awards Lunch
- CTW Plenary Sessions
- CTW Closing Sessions
- Media Briefings
About IT&CMA and CTW 2011
Asia’s Only Doublebill Event in MICE and
Corporate will be held from 4 to 6 October 2011 at Bangkok
Convention Center, CentralWorld, Bangkok. Incentive Travel
& Conventions, Meetings Asia (IT&CMA) will bring together MICE
suppliers and buyers in a 3-day exhibition showcase coupled with intensive
business appointments. Exhibition features include products, services and
solutions relating to meetings, incentives, conventions and events. The
Corporate Travel World (CTW) Asia Pacific is a conference driven by Corporate
Travel & Entertainment (T&E) content. Influencers, planners and
decision-makers of Corporate Travel functions in their organisation attend the
annual conference to keep themselves abreast of the latest trends and knowledge
that can enable them to get the most out of their T&E decisions. Sessions
are led by prolific industry veterans. This 2011 will see the 19th and 14th
instalment of IT&CMA and CTW respectively.
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