HKTB targets Singapore and Malaysia with latest campaign

Ngong Ping 360, Lantau Island

The Hong Kong Tourism Board (HKTB) is collaborating with international attractions, hotels and airlines in an effort to entice Singaporean and Malaysian families to visit Hong Kong during the school holiday season.

“Singapore and Malaysia are strategic markets for Hong Kong with over 1.2 million visitors in 2015; making up 43 per cent of the total South-east Asia arrivals last year,” said Simon Wong, regional director, South-east Asia, HKTB.

For both markets, travellers can expect deals such as a Hong Kong Disneyland family package, and a complimentary child ticket for every two paying adults at Madame Tussauds Hong Kong and Ngong Ping 360.

Participating hotels for the promotional period include Best Western, Marco Polo and The Peninsula Hong Kong, among many others.

Promotional airfares to Hong Kong can also be obtained when flying aboard Cathay Pacific, while Singaporean travellers can additionally get discounted rates from Singapore Airlines.