Thursday 14 May 2015

The Star and Pyrmont Light Up for Vivid Sydney

The Star
The Star will be lighting up for Vivid Sydney in 2015 with an expanded footprint of interactive activity to create the Vivid Sydney Game Zone at Pyrmont & The Star as part of the world's largest festival of light, music and ideas.

From 22 May to 8 June, the harbourside precinct will be transformed into a buzzing multi-sensory games zone inviting the audience to take control. A light-connected trail of installations and activations will guide visitors to and from the city precinct via Darling Harbour.

The Star Managing Director, Greg Hawkins said: “The Star is delighted to work with Destination NSW to take part in this leading creative festival, Vivid Sydney. We are building a brand new series of installations for this year's event that will create a vibrant transformation of The Star and Pyrmont precinct on a scale not seen before.”

Key features of the Vivid Sydney Game Zone at Pyrmont & The Star include 'Pyrmont Pyro' - an interactive digital fireworks display at Pyrmont Bay Park; 'Mission Control' - an audience operated light show that will activate dozens of search lights atop The Star rooftop; and Vivid Lounge at Sky Terrace - an electric urban space offering expansive views of the city skyline.

Vivid Lounge at Sky Terrace, located on The Star's rooftop, will be brought to life by light and music through a fusion of DJ mechanics and lighting design, 'LightJ'. Visitors will be invited to participate in a bespoke new-world 'light beam' karaoke experience, dubbed 'Face Off', which will project their light-fuelled live music performance onto an exterior wall of The Star Event Centre.

The space will also feature interactive video gaming and a series of pop-up eateries offering fare from The Star's signature restaurants Balla, Sokyo, Momofuku Seiobo and Fat Noodle.

A series of Vivid Sydneythemed activities will also take place across The Star, including the iconic The Star lettering on Pirrama Road which will be brought to life with a bespoke light installation; a degustation dessert bar located in the retail precinct along with The Star's signature bars and restaurants offeringthemed cocktails, mocktails and tasting menus.

The Star and Pyrmont precinct will also feature the Murray Street walk – a connective 'light-walk' between Darling Harbour and Pyrmont – where Murray Street's famous fig trees will come alive with light, colour and movement to create a wonderland-style walkway to guide visitors from Darling Harbour to the neighbouring Pyrmont and The Star's Vivid SydneyGame Zone.

Vivid Sydney's Pyrmont & The Star precinct is located just moments from many of Sydney's most iconic attractions and offers sweeping views of the Sydney city skyline. The precinct has everything you need for a truly memorable Vivid Sydney experience, with ferries, light rail and buses to make your night out easy and enjoyable.

Vivid Sydney is owned and managed by the NSW Government's tourism and major events agency Destination NSW. Now in its seventh year, Vivid Sydney attracted a record 1.43 million attendees in 2014.

Pyrmont and The Star's interactive installations have been engineered by leading Sydney creative events company, Fourth Wall.

For more information about Vivid Sydney at Pyrmont and The Star, please visit www.star.com.au/vividsydney and for more information about Vivid Sydney, please visit www.vividsydney.com.

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