Thailand hosted the World Economic Forum on East Asia
2012 in Bangkok from 30 May to 1 June 2012, and more than 80 delegates were
invited to a networking dinner hosted by the Minister of Tourism and Sports
with collaboration with the Tourism Authority of Thailand (TAT). Under the
theme “A Night by the Riverside” at Asiatique
the Riverfront, Thailand’s
newest mega-shopping complex, the networking dinner featured sumptuous Thai and
international cuisine, as well as charming Thai traditional dance performances.
Earlier in the day, a tourism summit under the topic of “Open Borders:
Revitalizing Asia’s Growth through Travel, Trade and Tourism” was opened with
remarks by John Moavenzadeh, Senior Director, Head of Mobility Industries,
World Economic Forum USA. During several breakout sessions, key leaders in the
travel industry discussed collaboration and strategies for the region’s tourism
sector. Ideas on policies facilitating travel, sustainable transport, meeting
consumer demands and brand strategy were also exchanged among influential
decision makers.
|
“A Night by the Riverside” |
The sessions ended with the closing remarks by Mr Chumpol Silapa-Archa, Deputy
Prime Minister and Minister of Tourism and Sports. "Thai authorities are
delighted to support this event for key players from the tourism industry in
the East Asia region to meet and discuss how the
countries in the region can form win-win alliances to be more competitive in
the future. It is also a great opportunity for Thailand to showcase its readiness
as a travel hub for the region, building on its track record as one of the
world’s most preferred tourist destinations,” he said.
Thailand’s strategic
location and excellent tourist infrastructure make it a natural hub for travel
throughout the countries of the Greater Mekong Sub-region (GMS), compring
southern China, Vietnam, Myanmar,
Lao PDR, and Cambodia.
Tourism has been a very important component of the development program for GMS
over the last 20 years. The growth that exists today is almost entirely the
result of specific policy measures implemented in regional and sub-regional
agreements. With the ASEAN Economic Community (AEC) coming into effect in 2015,
the TAT plans to further support improvements of the standards and quality of
local tourism operators.
|
Asiatique
the Riverfront |
“To remain competitive when the AEC comes into effect, Thai operators must be
able to deliver the best possible products and experiences to visitors. This
can be accomplished through knowledge and training programs, combined with all
the strengths that Thailand
offers as a tourism destination," said TAT Governor Suraphon Svetasreni,
No comments:
Post a Comment