AIME 2025: Unlocking New Horizons in Learning and Development

AIME 2025

The Australian Incentive, Meeting & Event (AIME) 2025 proved to be an event like no other, bringing together thousands of professionals eager to expand their knowledge and network within the meetings, incentives, conferences, and events industry. Hosted by BEAMexperience, this year’s Learning & Development Knowledge Program delivered a dynamic and enriching experience, offering invaluable insights, discussions, and strategies for all attendees.

AIME 2025 welcomed over 1,500 professionals from across the globe, who immersed themselves in plenary sessions, breakout discussions, and face-to-face networking opportunities with industry experts. With 20 breakout sessions designed to tackle pressing issues and explore emerging trends, the event provided a well-rounded and comprehensive experience for all participants. These sessions were led by 50 influential speakers, who shared their expertise and offered practical solutions to drive success in today’s fast-paced and ever-evolving market.

In addition to the Learning & Development Knowledge Program, AIME 2025 featured the Ideas Academy, presented by Spice. This innovative platform was held directly on the show floor, allowing attendees to engage in interactive discussions and idea exchanges throughout the event. With 700 participants attending, the Ideas Academy featured 13 sessions over the course of two days, each aimed at sparking creativity and fostering fresh perspectives. The 30 distinguished speakers in this segment provided a mix of forward-thinking insights and real-world case studies, offering invaluable lessons for attendees seeking to sharpen their skills and knowledge.

AIME 2025 not only served as a learning hub but also as a vital space for building meaningful connections. The event’s carefully curated content was designed to challenge traditional thinking, encourage collaboration, and inspire action. It was an essential event for anyone looking to stay ahead of the curve in the rapidly changing landscape of the events industry.

For those seeking to enhance their professional development, deepen their expertise, and engage with thought leaders in the field, AIME 2025 offered an unparalleled opportunity to do so. It was a must-attend event for anyone serious about making an impact in the meetings and events sector.

The two-day experience was unforgettable, helping to shape careers and redefine the future of the industry.

Web: https://aime.com.au/

Where to Lunch in the Hunter Valley

Bistro Molines, Mount View

While the Hunter Valley is world-renowned for its exceptional wines, the region’s culinary scene is not to be overlooked. From upscale dining experiences overlooking lush vineyards to more casual spots serving international flavors, the area has something to suit every taste. If you’re planning to spend a day touring wineries and soaking in the stunning views, here are some of the best lunch spots to visit in between tastings.

For Lunch with a View: Bistro Molines, Mount View

Bistro Molines is a quintessential Hunter Valley dining experience that blends breathtaking views with exceptional food. Set high in the hills of Mount View, the restaurant offers sweeping views over the surrounding vineyards. The French-inspired décor adds to the charm, with wrought-iron chairs, candelabras, and whitewashed cupboards creating a romantic and rustic ambiance.

The menu is just as enticing, featuring dishes like house-smoked quail on cassoulet of beans and baked figs stuffed with gorgonzola and wrapped in prosciutto. After lunch, why not stay the night? The Little Orchard Cottage on the property offers a cozy two-bedroom retreat just a short walk away.

Bistro Molines
Mount View, NSW

For Modern Italian with a Local Twist: éRemo Restaurant, Pokolbin

At éRemo Restaurant, the focus is on bringing together the best of Italian cooking with the freshest local ingredients from the Hunter Valley. Located at Spicer’s Guesthouse, éRemo serves lunch every day, and while you don’t need to be staying at the guesthouse to dine, it’s worth the scenic views if you are.

Menu highlights include roasted mahi mahi with tapenade butter, whole spatchcock with spicy nduja and risoni, and the indulgent ‘Avido’ set menu. It's a place where every dish feels thoughtfully prepared, celebrating both local produce and classic Italian flavors.

éRemo Restaurant
Spicer’s Guesthouse, Pokolbin, NSW

For Farm-to-Fork Dining: Circa 1876, Pokolbin

Circa 1876, Roscrea Estate

If you’re looking for a long, leisurely lunch with an emphasis on paddock-to-plate fare, Circa 1876 at Roscrea Estate is the place to be. The restaurant, housed in a charming heritage building, offers two- or three-course menus where local produce takes center stage.

From garden-leeks with caviar and mussels in Sardinian fregola to orchard blood oranges flavoring scallops, every dish is meticulously prepared and artfully presented. With stunning views of the estate’s green gardens, this is a place where the meal feels like a celebration of the region’s bounty.

Circa 1876
Roscrea Estate, Pokolbin, NSW

For Bao by the Water: Lucky Duck Restaurant, Lovedale

Tucked away in Lovedale, Lucky Duck offers a unique dining experience by a serene pond. The menu features a fusion of East Asian flavors, with standout dishes like Filipino-style pork belly skewers, duck bao, and a whole barramundi roasted over coals.

The setting here is just as memorable—dine in the verdant tropical garden while watching the local wildlife. You can even buy a bag of fish food for the pond, with proceeds going to the Hunter Wildlife Rescue.

For a little extra indulgence, stay in one of the waterside bungalows at Leaves and Fishes after your meal.

Lucky Duck Restaurant
Lovedale, NSW

For a Local Institution: Margan Restaurant, Broke

Since 2006, Margan Restaurant has been a trailblazer in sustainable, farm-to-table dining. The restaurant is part of the Margan family’s eco-winery and is a shining example of what true local dining can be. With 90% of the produce coming directly from the garden, Margan’s menu changes with the seasons but always showcases the best the Hunter Valley has to offer.

Savor a meal in the cozy, barrel-filled cellar door or join a farm tour to learn more about the restaurant's commitment to ethical, eco-friendly dining.

Margan Restaurant
Broke, NSW

For Casual Italian: Harkham Restaurant, Pokolbin

Harkham Restaurant, Pokolbin - Credit: Nikki To | The Cru

The Hunter Valley is known for its fine-dining experiences, but Harkham Restaurant offers something refreshingly relaxed. The menu features a mix of Italian classics like pasta, pizza, and a few splurge-worthy options.

Whether you opt for a $25 pasta or a Neapolitan pizza topped with meatballs, Harkham’s laid-back vibe and affordable menu make it the perfect casual stop. If you’re looking to elevate the experience, order a Louis Roederer Cristal Champagne and indulge in the caviar cart for an extra luxurious touch.

Harkham Restaurant
Pokolbin, NSW

For Country Café Dining: Worn Out Wares, Singleton

If you’re in the Singleton area, Worn Out Wares is a must-visit. Part florist, part café, and part shop, this charming spot is the heart of the local community. Stop by for a coffee, sample the house-made tart of the day, or dig into a seasonal grazing plate featuring local cheeses, relishes, and bread from Uprising Bakery.

Whether you're grabbing a bite on the go or staying a while to enjoy the cozy atmosphere, Worn Out Wares is a delightful pit stop on your Hunter Valley journey.

Worn Out Wares
Singleton, NSW

For Picnic Dining: Jimmy Joans, Rothbury

For a relaxed, homey vibe, Jimmy Joans in Rothbury offers an authentic experience inspired by the late Jim and Joan Moyle, who founded the venue. Whether it’s a summer picnic under the gum trees with ceviche and oysters or cozying up by the fireplace in winter with a hearty chicken pie, this family-run gem exudes warmth and hospitality.

If you’re lucky, you might even catch some live music to accompany your meal, adding to the already welcoming atmosphere.

Jimmy Joans
Rothbury, NSW

For Barbecue in the Garden: Yellow Billy Restaurant, Pokolbin

For an outdoor, lively dining experience, Yellow Billy Restaurant serves up delicious barbecue cooked over an open flame. With lamb shoulders, pork, and chicken slowly roasting to perfection, the menu is focused on Mediterranean and South American-inspired share plates that complement the smoky flavors of the grilled meats.

The restaurant's setting—either in the outdoor garden or a simple dining room with views of the surrounding bush—adds to the relaxed, communal vibe. It’s the perfect spot for enjoying the Hunter Valley’s great produce in a vibrant and casual setting.

Yellow Billy Restaurant
Pokolbin, NSW

With its incredible range of dining options, from fine dining to casual fare, the Hunter Valley offers something for every palate. Whether you’re after a gourmet meal with panoramic vineyard views or a laid-back lunch by the water, these lunch spots will elevate your visit to one of Australia’s most renowned wine regions.

Business Events Perth: A Gateway to Inspiration in Western Australia

Perth

Discover Western Australia – The Dream Business Event Destination

Western Australia is a land of contrasts, where the unexpected awaits at every turn. It is a place where business and innovation meet breathtaking landscapes, fostering an atmosphere of creativity and collaboration. With an enviable climate, world-class research institutions, and unparalleled natural wonders, Western Australia is the perfect setting for business events that leave a lasting impact.

Spanning one-third of the Australian continent and home to over 12,500 kilometres of pristine coastline, Western Australia offers a truly unique backdrop for conferences, exhibitions, and corporate gatherings. The state is not only rich in natural beauty but also in knowledge and expertise, hosting global industry leaders across mining, renewable energy, technology, and medical research.

Why Perth?

As the capital of Western Australia, Perth is a vibrant and modern city known for its blue skies, outdoor lifestyle, and world-class hospitality. With an average of eight hours of sunshine per day year-round, it is Australia’s sunniest capital, offering an ideal setting for business events that blend work and leisure seamlessly.

Perth’s location makes it highly accessible to international travellers, with direct flights connecting it to major hubs across Asia, the Middle East, and Europe. The city also boasts an extensive selection of venues, ranging from contemporary conference facilities to scenic outdoor meeting spaces that capitalize on the region’s stunning natural surroundings.

From corporate retreats in the Swan Valley wine region to large-scale conferences at the Perth Convention and Exhibition Centre, Perth provides versatile venues to suit events of all sizes. The city’s seamless integration of urban sophistication and coastal charm makes it an attractive choice for business delegates looking for both productivity and relaxation.

Industry Strengths & Innovation

Western Australia is home to some of the world’s leading industries, pioneering advancements in mining, renewable energy, technology, and life sciences. Hosting an event in Perth offers attendees the opportunity to engage with thought leaders and experts from across various fields, enhancing the overall event experience.

The state’s innovation ecosystem continues to thrive, with renowned universities and research institutions driving groundbreaking discoveries. Business delegates can benefit from access to world-class knowledge hubs, networking with professionals at the forefront of their respective industries.

Business Events Perth at AIME 2025

Business Events Perth recently showcased the best of Western Australia at the Asia Pacific Incentives and Meetings Event (AIME) 2025, reaffirming its position as a premier destination for business gatherings. AIME provided a global platform to highlight Perth’s capabilities, venue offerings, and industry strengths to event planners from around the world.

By participating in AIME 2025, Business Events Perth demonstrated why Western Australia remains a top choice for conferences, exhibitions, and corporate incentives. The event served as an opportunity to showcase the state’s world-class facilities, its commitment to sustainability, and its dedication to delivering exceptional business events.

The Future of Business Events in Perth

As demand for international conferences and corporate gatherings continues to grow, Perth is poised to welcome even more prestigious events. With ongoing investments in infrastructure, sustainability initiatives, and hospitality services, the city is continuously evolving to enhance the business event experience.

a range of industries

For those seeking a destination that combines professional excellence with natural beauty, Western Australia offers a compelling choice. Whether hosting a small executive retreat or a large-scale international convention, Business Events Perth provides unparalleled support to ensure every event is a success.

With its stunning landscapes, thriving industries, and world-class event facilities, Perth invites business travellers to experience a destination where inspiration comes naturally.

Plan Your Next Event in Perth

With its exceptional venues, thriving industries, and extraordinary natural beauty, Western Australia is the ultimate destination for business events. Let Business Events Perth help you create an event that leaves a lasting impact. For more information, visit Business Events Perth and start planning today.

Business Events Perth

Web: https://www.businesseventsperth.com/ 

Hong Kong’s New Sport and Entertainment Hub Opens in Spectacular Fashion

Kai Tak Sports Park

Hong Kong's sporting and entertainment scene has reached new heights with the grand opening of Kai Tak Sports Park. This landmark development marks a major milestone in the city's ambition to become a global events destination. The vibrant launch event was a stunning showcase of sport, culture, and entertainment, featuring an all-star lineup of athletes, performers, and industry leaders.

Blending the excitement of sports with the energy of music, the ceremony paid tribute to the themes of struggle and ambition. Legendary martial artists, Olympic champions, and rising music stars took center stage, embodying the spirit of perseverance and excellence. Iconic athletes from both Hong Kong and Mainland China, alongside elite representatives of the National and Hong Kong teams, demonstrated traditional Chinese sports such as badminton and table tennis, reflecting the region's rich cultural heritage and unity across generations.

The highlight of the evening was the grand finale, where all performers united in a breathtaking display of talent and passion. As the event reached its climax, the stadium’s exterior was illuminated by a mesmerizing LED light show, visible across Victoria Harbour. Paired with dazzling fireworks and immersive visual displays, the spectacle solidified Kai Tak Sports Park as a new beacon for Hong Kong on the global stage.

Positioning Hong Kong as a Global Sports and Entertainment Hub

John Sharkey, CEO of Kai Tak Sports Park, emphasized the venue's role in boosting Hong Kong's reputation on the international stage.

"With the completion and opening of Kai Tak Sports Park, Hong Kong is better positioned to actively attract large-scale international events, drawing more visitors and investments, and injecting new vitality into the development of the sports and performing arts industries," Sharkey said.

"We will make full use of the park’s world-class sports facilities to assist the Hong Kong Government in realizing its vision of an international sports platform. The park will be instrumental in developing the sports industry’s home court economy while hosting entertainment events that shine on the global stage."

Beyond its entertainment offerings, Kai Tak Sports Park has announced long-term partnerships with leading local and international enterprises, reinforcing its position as a premier venue for global events. Key partners include HSBC as the Premier Founding Partner, with CTF Life, Cathay, Coca-Cola, HKT, and Marriott Bonvoy as Founding Partners. Additional Official Partners and Suppliers have also joined the initiative, ensuring the park’s success as a world-class destination.

Exciting Lineup of Events for 'Hong Kong Super March'

The launch of Kai Tak Sports Park coincides with 'Hong Kong Super March,' a month-long festival of major sporting events designed to position the city as the "Premier Hub for Mega Events."

Event Highlights:

• March 4-9: World Grand Prix 2025

• March 16: Kai Tak Sports Initiative – Kai Tak Run

• March 28-30: Cathay Pacific/HSBC Hong Kong Sevens 2025

Looking ahead, Kai Tak Sports Park is set to host an array of international sports and music events, including key test matches for the upcoming 15th National Games in November. Hong Kong will host four official competitions as part of the National Games for the first time, further reinforcing its status as a global sporting hub. Additionally, the venue will welcome the 12th National Disabled Persons’ Games and the 9th Special Olympics National Games, underscoring its commitment to inclusivity and accessibility in sports.

As Kai Tak Sports Park embarks on its journey as a world-class sports and entertainment hub, its state-of-the-art facilities and dynamic event lineup promise unforgettable experiences for visitors from Hong Kong, Asia, and beyond.

Web: https://www.kaitaksportspark.com.hk/

Annie Partners with RSPCA as Melbourne Prepares for New Performances

Sydney’s Annie cast members Matilda Casey, Beatrix Alder,
Dakota Chanel and Stephanie McNamara. Photo by David Hooley

This spring, the magic of Annie is set to make its return to Melbourne’s stages, and this time, it brings an exciting partnership with the RSPCA (Royal Society for the Prevention of Cruelty to Animals), reinforcing the timeless themes of love, loyalty, and second chances.

Producer John Frost of Crossroads Live recently announced that the iconic Broadway musical will join forces with the RSPCA as its national charity partner. The collaboration aims to raise awareness and funds for the essential work the RSPCA does in preventing cruelty to animals, a cause that resonates deeply with the heart of Annie’s storyline.

The RSPCA, an organization known for its dedication to the welfare of animals, will benefit from ticket sales and fundraising activities surrounding the Melbourne and Sydney performances. As part of the initiative, Annie will offer tickets to the top five fundraisers in both the Sydney and Melbourne Million Paws Walks, encouraging attendees to take part in the annual charity event and raise vital funds. Bucket collections will also be held after selected performances in both cities, adding to the campaign’s fundraising efforts.

John Frost expressed his excitement about the partnership, highlighting how the relationship between Annie and the RSPCA is a perfect fit. “Annie is all about hope, love, and second chances,” he said. “Sandy, Annie’s dog, plays such an integral part in her journey, and we couldn’t think of a better charity to team up with than the RSPCA. We hope this collaboration helps spread the message of kindness to animals far and wide.”

Christine Savanah, Corporate Philanthropy Specialist at RSPCA NSW, echoed these sentiments, sharing her gratitude for the collaboration. “The story of Annie and Sandy is a beautiful reflection of the deep, unconditional bond between humans and animals,” she said. “Just like Sandy, RSPCA animals benefit from the love and support of their new families, and we’re thrilled to have Annie’s support in bringing attention to this important cause.”

As the Melbourne performances unfold, Kate Kasby, Events and Community Fundraising Manager at RSPCA Victoria, added, “We are overjoyed to be Annie’s official charity partner in Melbourne. The bond between Annie and Sandy is a beautiful reminder of the joy that animals bring into our lives. We hope the musical encourages everyone to consider how they can make a difference to animals in need.”

Audiences in Melbourne are encouraged to buy tickets to the show, not only for the unforgettable musical experience but also for the opportunity to support the vital work of the RSPCA. The collaboration promises to be an inspiring celebration of the human-animal bond, one that will tug at the heartstrings of all who attend.

With its heartwarming storyline, iconic songs, and now a special focus on animal welfare, Annie remainsa family favorite for audiences of all ages. For those planning to attend, don’t wait until tomorrow – secure your tickets now and be part of a show that’s making a difference for animals in need.
Web: https://anniemusical.com.au/

New Season, New Reason for Fun in NSW

Orange Food Week

As the temperature cools, New South Wales’ autumn events calendar is just starting to heat up. Whether you’re drawn to dazzling light displays, culinary feasts, or world-class sports and music festivals, there’s something for everyone. This autumn, get ready to embrace the season with breathtaking hot-air balloon rides, indulgent food and wine celebrations, and thrilling live entertainment. Here’s what’s in store across NSW in the coming months.

Lights, Art, and Innovation: Vivid Sydney

Sydney’s most luminous festival returns this autumn, transforming the city into an open-air gallery of light, music, and ideas. Vivid Sydney captivates visitors with breathtaking light projections, immersive art installations, and performances from leading local and international artists. From the iconic Sydney Opera House to hidden laneways, the city sparkles with creativity, making it a must-visit event of the season.

Celebrate the Colours of Autumn

For those who love the crisp air and golden hues of autumn, there are plenty of seasonal celebrations to enjoy. The Autumn Colours Festival in the Blue Mountains showcases the stunning transformation of the region’s landscapes, while the Canowindra International Balloon Challenge fills the sky with vibrant hot-air balloons, creating a picture-perfect experience for families and photographers alike.

A Feast for Food and Wine Lovers

Indulge your senses with some of NSW’s best culinary experiences this autumn. The Hunter Valley Wine & Food Festival invites visitors to sip, swirl, and savour the finest wines and gourmet delights from the region. Meanwhile, Orange F.O.O.D Week celebrates the best of farm-to-table dining, showcasing local produce, innovative chefs, and immersive foodie experiences. Whether it’s a long lunch among the vines or a fireside tasting, NSW’s wine regions are calling.

Sporting Action Heats Up

Sports enthusiasts can look forward to an action-packed season, with the Socceroos returning to home soil for an electrifying match. The energy of the crowd, the skill on the field, and the pride of supporting the green and gold make it an unforgettable experience. Whether you’re a die-hard football fan or simply love the thrill of live sports, this is a match not to be missed.

Iconic Music Festivals

Music lovers will be spoiled for choice with two of NSW’s most iconic music festivals taking place this autumn. With Groovin the Moo will brings an electrifying lineup of national and international artists, live music fans can immerse themselves in unforgettable performances and festival vibes.

Your Autumn Adventure Awaits

With an incredible lineup of events, NSW offers countless reasons to get out and explore this autumn. Whether you’re chasing light-filled nights at Vivid Sydney, floating above scenic landscapes in a hot-air balloon, indulging in world-class wines, or cheering on your favourite team, there’s no shortage of ways to make the most of the season. Pack your bags, mark your calendars, and get ready for an unforgettable autumn in New South Wales!

Web: https://www.destinationnsw.com.au/

Discover the Wonders of the Great Sandy Marine Park: The Hervey Bay Nature Cruise

Hervey Bay Nature Cruise

The Hervey Bay Nature Cruise, offered by Pacific Whale Foundation Eco-Adventures Australia, is your gateway to exploring the pristine beauty of the Great Sandy Marine Park. Perfectly timed to capture the soft, golden hues of the morning light, this leisurely two-hour journey provides a deep dive into one of Australia's most biodiverse marine ecosystems.

A Glimpse Into Nature’s Playground

Departing from Urangan Harbour, the cruise ventures into the calm waters of the Great Sandy Strait, a region flanked by the majestic Fraser Coast and K’gari (Fraser Island)—the world’s largest sand island and a UNESCO World Heritage Site. The area's unique mix of habitats, including seagrass meadows, mangroves, and salt marshes, supports an incredible array of wildlife.

Led by knowledgeable Marine Naturalists, guests will learn about the intricate balance of these habitats and their importance to the region’s marine and birdlife.

Wildlife Encounters

The Hervey Bay Nature Cruise is a haven for wildlife enthusiasts. With keen eyes and a little luck, you might spot:

• Indo-Pacific Bottlenose Dolphins
• Australian Humpback Dolphins
• Graceful Green Turtles gliding through the water
• Gentle Dugongs, often called “sea cows”
• Various species of stingrays resting on the sandy seabed
• An array of seabirds, including the elegant Australasian Gannets and Kites, soaring above the water

Every cruise offers a unique experience, with sightings depending on the day and the season.

Supporting Marine Conservation

A key highlight of the Hervey Bay Nature Cruise is its mission-driven approach. All proceeds directly support:

• Whale and dolphin research
• Marine education programs for children
• Global ocean conservation initiatives

By joining this cruise, guests contribute to efforts that protect marine life and educate future generations about ocean stewardship.

An Immersive Experience

Whether you’re a nature lover, a budding marine biologist, or simply looking for a tranquil escape, this cruise offers something for everyone. Enjoy the peaceful ambiance of the Great Sandy Marine Park while Marine Naturalists provide insights into the ongoing Pacific Whale Foundation research programs, deepening your understanding of the marine environment.

The early morning timing—departing at 7:00 am or 9:30 am—adds to the serene experience, as the region awakens with a chorus of seabirds and the soft glow of the rising sun.

Plan Your Cruise

Season: December 1, 2024 – May 31, 2025
Departure Days: Thursday to Monday
Times: 7:00 am & 9:30 am
Duration: 2 hours
Cost: From $75 AUD
Location: Departs from Urangan Harbour, Hervey Bay

The Hervey Bay Nature Cruise is available for groups, private charters, or shared bookings, making it perfect for families, friends, or solo adventurers.

Why Choose Hervey Bay Nature Cruise?

The cruise is not just a sightseeing trip; it’s an opportunity to:

• Immerse yourself in the natural beauty of Hervey Bay and K’gari.
• Witness a diverse range of marine and birdlife up close.
• Contribute directly to the conservation of these stunning ecosystems.

Book Your Adventure

Don’t miss your chance to explore one of Australia’s most captivating marine parks. Reserve your spot on the Hervey Bay Nature Cruise today and be part of a journey that blends discovery, education, and conservation.

Contact Information:
reservations@pacificwhale.org
www.pacificwhale.org.au
+61 7 4046 7333

Make your visit to Hervey Bay unforgettable—where the sea, sky, and conservation come together to create an extraordinary experience.

Vietnam's Bold Commitment: A Plastic-Free Tourism Sector by 2030

Vietnam

In a world increasingly concerned about environmental sustainability, Vietnam is making a bold commitment to tackle one of the most pressing issues facing the global tourism industry—plastic waste. As one of the countries most affected by plastic pollution, Vietnam's tourism sector has pledged to eliminate single-use plastics by 2030. This ambitious initiative not only reflects the nation’s dedication to environmental protection but also sets a precedent for other countries to follow in the quest for a sustainable future.

A Critical Shift in the Tourism Sector

Tourism, while a major economic driver for Vietnam, has long been a significant contributor to plastic waste. From single-use bottles and food packaging to plastic straws and bags, the sector has played an undeniable role in escalating plastic pollution. However, the Vietnam Tourism Association (VITA) is leading the charge in addressing this issue. With a commitment from all its members to eliminate single-use plastics by 2030, the sector is positioning itself as a catalyst for change, actively working towards a plastic-free future.

VITA Chairman Vũ Thế Bình explained, "Tourism businesses' active participation in reducing plastic waste is the key to achieving sustainable development goals." This statement underscores the importance of collaboration between businesses, government bodies, and the public in creating a lasting environmental impact.

Groundbreaking Initiatives Already Yielding Results

Since 2018, VITA has been at the forefront of plastic waste reduction in tourism. The association launched campaigns such as "Vietnam Tourism Joins Hands to Reduce Plastic Waste" and "Plastic Waste Reduction in Tourism," encouraging tourism businesses to adopt sustainable practices. One of the most impactful measures introduced was the certification system for "plastic-free tourism businesses," which has already begun to yield impressive results.

In Hội An, for example, hotels reduced plastic waste by 64 percent within just three months of implementing these initiatives. This success story highlights the effectiveness of VITA’s campaigns and sets a model for other tourist destinations across the country to follow.

By 2025, VITA’s goal is for three-quarters of its members to enhance awareness of plastic waste issues, with all tourist sites, hotels, and restaurants eliminating non-biodegradable plastic bags and single-use plastics. Half of these businesses are expected to implement specific guidelines to further reduce plastic waste by the year’s end. The ultimate aim is for 100 percent of VITA members to completely phase out single-use plastics by 2030.

Ninh Bình: A Regional Success Story

In Ninh Bình, a province known for its stunning natural beauty and popular tourist sites like the Trang An landscape complex, the tourism sector has already seen significant progress in reducing plastic waste. The local tourism association reported a 23 percent decrease in plastic waste at hotels, a 14 percent reduction at restaurants, and a 20 percent decrease at tourist sites. These numbers demonstrate that even in the early stages of plastic waste reduction, tangible results can be achieved.

Dương Thị Thanh, Chairperson of the Ninh Bình Tourism Association, emphasized the positive shift within the region's tourism businesses: "Many tourism businesses have taken steps to combat plastic pollution, especially single-use plastics. This is a very positive sign of changing attitudes and actions within Ninh Bình's tourism community."

However, the journey is not without its challenges. Thanh pointed out that the high initial costs of replacing plastic items with eco-friendly alternatives and inconsistent implementation of waste reduction measures remain significant hurdles. Additionally, the persistence of visitors bringing plastic waste into tourism sites highlights the need for broader cultural and behavioral changes.

A Comprehensive Plan for the Future

To address these challenges, the tourism association in Ninh Bình has outlined a clear set of priorities. These include raising awareness among both the public and tourists, developing green tourism products, and mobilizing international resources to accelerate plastic waste reduction efforts. The introduction of a plastic waste management app further enhances these efforts, providing a tracking system for the collection and disposal of plastic waste. The app also plays a crucial role in certifying businesses as "plastic-free," encouraging more companies to adopt sustainable practices.

The app’s success highlights the importance of technology in supporting sustainable tourism. It serves as both a tool for monitoring progress and a platform for promoting eco-friendly businesses, which is crucial in driving systemic change.

International Cooperation and the Road to 2030

Vietnam's commitment to eliminating single-use plastics is not a solitary effort; it involves extensive international cooperation and knowledge-sharing. VITA plans to strengthen partnerships with global organizations and businesses to foster technology transfer and share best practices. By integrating international expertise and resources, Vietnam’s tourism sector can accelerate its transition to sustainability.

The commitment to a plastic-free tourism sector is not just about reducing waste; it’s about transforming the way tourism operates and engaging every stakeholder in the process. From local businesses to international travelers, everyone has a role to play in ensuring that Vietnam’s natural beauty is preserved for future generations.

Conclusion: A Vision for a Sustainable Future

Vietnam’s tourism sector is embarking on a transformative journey to reduce plastic waste and promote sustainability. By committing to the elimination of single-use plastics by 2030, the country is not only addressing a critical environmental issue but also positioning itself as a leader in sustainable tourism.

As Vietnam’s tourism industry embraces these changes, it is setting an example for other destinations around the world to follow. With continued commitment, international collaboration, and the active participation of both businesses and tourists, Vietnam is paving the way for a future where tourism and environmental conservation go hand in hand.

For travelers visiting Vietnam, this initiative offers the opportunity to experience the country’s natural wonders while supporting a sustainable tourism industry. It’s a win-win for the environment, the economy, and the future of tourism.
Web: https://mekongtourism.org/

Discover 5 -Winning Best Picture Locations in Los Angeles

Argo (2012)

Los Angeles, the glittering heart of the entertainment world, has been the setting for countless iconic moments in film history. Since the first Academy Awards ceremony in 1929, when Wings won the first-ever Best Picture trophy, the city has been home to many Oscar-winning films. Today, visitors can explore some of these memorable locations where Best Picture winners were filmed, offering a unique way to experience the magic of cinema in the City of Angels.

1) "Argo" – The Smoke House

4420 Lakeside Drive, Burbank
For fans of Argo (2012), this critically acclaimed film based on real-life events offers a memorable trip to The Smoke House in Burbank. The film, which won three Oscars, including Best Picture, depicts the thrilling rescue of American diplomats during the 1979 Iran hostage crisis. The Smoke House, a longtime favorite of Hollywood insiders, is where CIA agent Tony Mendez (Ben Affleck) meets Hollywood makeup artist John Chambers (John Goodman) to hatch a plan for the daring mission. This iconic spot continues to serve up legendary meals, including its famous garlic bread, making it a perfect blend of history and cuisine.

2. "The Artist" – Bradbury Building

The Artist

304 S. Broadway, Los Angeles
The 2011 Oscar-winning The Artist took home five Academy Awards, including Best Picture and Best Actor for Jean Dujardin. Filmed in numerous LA locations, the Bradbury Building in Downtown Los Angeles stands out as a key backdrop in a symbolic scene where the lead characters cross paths on its grand staircase. Built in 1893, the Bradbury Building is a stunning example of architectural beauty and a frequent film location, most famously appearing in the sci-fi classic Blade Runner. This historic structure serves as a visual reminder of the city’s deep connection to Hollywood’s past and present.

3. "Casablanca" – Warner Bros. Studios

Cole's French Dip | Photo: Yuri Hasegawa

3400 Warner Blvd., Burbank
When you think of Casablanca (1943), you think of romance, drama, and the unforgettable line, “We’ll always have Paris.” Yet, this iconic scene wasn’t filmed in Paris but on the backlot of Warner Bros. Studios in Burbank, California. The Paris flashback was shot on French Street, a façade designed specifically for the film. Visitors can catch a glimpse of this cinematic gem during the TCM Classic Film Tour at Warner Bros. Studios, where they can stroll through the famous set and feel the magic of the film.

4. "Everything Everywhere All at Once" – Vibiana

Stephanie Hsu in "Everything Everywhere All at Once"

Photo: Vibiana

214 S. Main St., Los Angeles
The 2023 Best Picture winner Everything Everywhere All at Once took home a staggering seven Oscars, including Best Director and Best Actress for Michelle Yeoh. One of the film’s standout scenes, involving the black hole-like "Everything Bagel," was filmed at Vibiana, a breathtaking venue located in Downtown LA. Originally built as a cathedral in 1876, Vibiana has since been transformed into a stunning event space, and its Main Hall has been the backdrop for many high-profile events and productions. A visit here offers a chance to connect with the film’s unique energy while exploring one of LA’s most stunning architectural treasures.

5. Forrest Gump" – Cole’s

Cole's French Dip | Photo: Yuri Hasegawa

118 E. Sixth St., Los Angeles
For Forrest Gump (1994), the historic Cole’s restaurant served as the exterior for Dick Cavett’s television studio, where Forrest (Tom Hanks) has a memorable reunion with Lieutenant Dan (Gary Sinise). This landmark establishment, which claims to be the birthplace of the French Dip sandwich, has been an LA staple since 1908. It’s a must-visit for fans of the film, where visitors can sit in the very space where Forrest and Dan ring in the New Year. The location’s rich history and timeless charm make it the perfect stop for a bite to eat and a taste of Hollywood history.

BONUS LOCATION: The Ebell of Los Angeles

Forrest also trained for ping pong and recovered from his war injuries at The Ebell of Los Angeles, an elegant venue in Hancock Park. This beautiful building, often used for films and events, provides another layer of connection to the beloved film.

Los Angeles is a city where movie history comes to life, and for film enthusiasts, these Best Picture locations offer a thrilling way to immerse oneself in the magic of Hollywood. Whether you’re dining at The Smoke House, exploring the Bradbury Building, or walking through the hallowed halls of Vibiana, these iconic sites allow you to step into the world of some of the most celebrated films in Oscar history.

Hue’s Salted Coffee: A Sip of Tradition, A Taste of the World

The salted coffee “born” in Hue

Nestled in the heart of Hue, a humble coffee shop has sparked a global fascination. What began as an experiment by a young couple has now become one of Vietnam’s most talked-about beverages. Salted coffee, a unique blend of bitterness, sweetness, and a touch of salinity, has not only captured the attention of locals but has also drawn visitors from around the world.

The origin of this now-famous drink traces back to Salted Coffee Shop, a small café tucked away near Hue’s historic citadel. Established over a decade ago by Ho Thi Thanh Huong and Tran Nguyen Huu Phong, the shop was never intended to revolutionize Vietnam’s coffee culture. However, an innocent question from curious customers—“Do you serve salted coffee?”—led the couple on a journey to craft a drink that would eventually gain international recognition.

Salted coffee is a delicate balance of robust Vietnamese coffee, creamy condensed milk, fermented fresh milk, and a pinch of salt. It took Ms. Huong over a year of experimentation to perfect the recipe. Every element, from the roasting of the coffee beans to the fermentation of the milk, was refined through trial and error. The result is a beverage that surprises first-time drinkers with its unexpected depth and lingers in memory long after the last sip.

In 2024, the drink reached a new level of fame when CNN featured it as one of Vietnam’s must-try culinary experiences. The article sparked a surge of interest, drawing travelers from across the globe to Hue, eager to taste the original salted coffee. Tourists like Ike Tort from Australia described the experience as unparalleled, noting that even after tasting variations of salted coffee in other parts of Vietnam, none compared to the one served in its birthplace.

Despite its international appeal, Mr. Phong and Ms. Huong have resisted the temptation to expand beyond Hue. Numerous offers for partnerships and franchises have come their way, but they remain firm in their belief that salted coffee belongs to Hue alone. For them, it is not just a drink—it is a part of the city’s identity, much like Hue’s famous mussel rice or beef noodle soup.

Visitors who make the journey to the small café often find themselves immersed not just in the rich taste of salted coffee but in the experience itself. The shop, with its quiet garden setting, offers a rare moment of tranquility, where conversations are hushed, and the aroma of freshly brewed coffee lingers in the air.

For those who have tasted Hue’s salted coffee, it is more than just a drink. It is a memory, a story, and a reason to return. In preserving its exclusivity, Mr. Phong and Ms. Huong have ensured that salted coffee remains a symbol of Hue—one that invites the world to come and discover its magic, one sip at a time.

Web: https://vietnamtourism.gov.vn/en