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As Queensland’s capital, Brisbane has quickly become recognized as a global hub for agribusiness and innovation, making it the perfect location for this high-profile gathering. For the first time, the city will host this signature event, offering a unique platform for collaboration and discovery in agrifood technology.
Brisbane: A Thriving Agribusiness Hub
Brisbane's reputation as a thriving agribusiness and innovation center has attracted major events like
AgriFutures evokeAG. 2025, where attendees will engage in thought-provoking discussions and witness cutting-edge developments in the agrifood sector. The city’s University of Queensland leads in agricultural research, while local businesses such as AgTrade, Agbot, MaxSil, and Qponics are shaping the future of agri-tech, soil health, and food security solutions.
With 80% of Queensland's land used for agricultural production, the region is a critical player in Australia’s agribusiness sector. Brisbane serves as the gateway to the Lockyer Valley, renowned as "Australia’s Salad Bowl," home to fertile farmlands that produce the nation’s most diverse range of fruit and vegetables. Queensland’s significant contribution to the national beef industry, with AUD$7.1 billion in exports, further bolsters its position as a powerhouse for agribusiness.
A Perfect Fit for Agrifood Innovation
Brisbane’s strength in agribusiness and innovation made it the ideal location for AgriFutures evokeAG. 2025. According to John Harvey, Managing Director of AgriFutures Australia, “Queensland is fast gaining a reputation for creating cutting-edge technologies to transform the agricultural landscape.” He emphasizes that the region’s strong agricultural industries, along with its dynamic innovation ecosystem, are key to driving change in the sector.
At evokeAG. 2025, the theme of Common Ground will serve as the event's guiding mission—bringing together agrifood technology leaders to tackle shared challenges and seize emerging opportunities. The conference will focus on the most pressing issues facing the industry, including climate change, resource management, and food security.
What to Expect at evokeAG. 2025
AgriFutures evokeAG. 2025 promises to be an unforgettable experience, with an enriching program that includes keynote presentations, live demonstrations, and interactive sessions aimed at driving meaningful collaboration. Attendees will gain invaluable insights into the future of sustainable agriculture, biotechnology, precision farming, and more.
Highlights of the event will include:
Startup Alley & Scaleup Station: Showcasing cutting-edge innovations from over 50 startups and scaleups across 11 countries, this feature provides a platform for emerging agrifood businesses to display their solutions.
Interactive Demos: Hands-on experiences, including drone mustering by SkyKelpie, will give attendees a glimpse into the future of agritech in action.
Keynote Speakers: Prominent agritech pioneers like Olympia Yarger from Goterra and Mike Casey from Rewiring Aotearoa will share their insights on sustainability and technological advances in agribusiness.
Panel Discussions: Thought-provoking debates will tackle topics such as food security, climate resilience, and energy transitions, providing a platform for experts to discuss how the agrifood sector can evolve in a rapidly changing world.
Sideline Events: Activities such as the CQ AGTECH Showcase and a deep dive into Central Queensland’s agricultural innovation ecosystem will offer attendees the chance to explore the latest advancements in agri-tech. This will include site visits to SwarmFarm Robotics and an Indigenous food pitch event, highlighting the diversity of agrifood innovation in the region.
The Brisbane Convention & Exhibition Centre (BCEC): A Cutting-Edge Venue
The BCEC, located in the heart of Brisbane’s vibrant South Bank cultural precinct, is the perfect venue for AgriFutures evokeAG. 2025. Known for its state-of-the-art facilities and versatile event spaces, the BCEC can accommodate up to 8,000 attendees across its 44 event spaces. Its proximity to Brisbane’s key attractions ensures delegates have access to a seamless blend of business and leisure during their stay.
BCEC has a proven track record of hosting large-scale agribusiness events, including the Hort Connections conference and Protected Cropping Australia 2023 Conference, making it a natural choice for evokeAG. 2025.
Brisbane’s Integrated Support for Business Events
Brisbane’s Economic Development Agency (BEDA) plays a vital role in attracting and supporting high-profile events like AgriFutures evokeAG. 2025. With a deep understanding of local industries, academic research, and global connections, BEDA’s Business Events Team offers event organizers a range of free services, including assistance with venue selection, logistics, and promotion.
As Lorelle Chittick, General Manager of Tourism, Business, and Major Events at BEDA, points out, “Brisbane has established a formidable advantage in the highly competitive business events marketplace,” with a sector-led approach that ensures successful outcomes for conferences and events held in the city.
A Future of Innovation and Collaboration
AgriFutures evokeAG. 2025 is not just an event; it’s a celebration of Brisbane’s role as a leader in agrifood innovation. By bringing together the brightest minds in the industry, the conference will drive conversations that could shape the future of agriculture for years to come.
For those interested in being part of this global movement, AgriFutures evokeAG. 2025 offers a unique opportunity to connect, collaborate, and inspire change in the agrifood sector.
Whether you’re a seasoned professional or an emerging startup, Brisbane provides the perfect backdrop for this exciting and transformative event. Start planning your visit today and prepare to be part of an event that will influence the future of agribusiness across the Asia-Pacific region.
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