Wednesday 10 August 2022

Quang Nam: Tourism festival from indigenous resources

Visitors experience knitting cornfield hammocks at the festival
"Cu Lao Cham - the season of red cornflowers". Photo: QT
Establishing a series of festivals from indigenous resources will help diversify events for visitors as well as enhance visitors' interactions with local natural and cultural resources.

New features

In recent years, Quang Nam tourism has gradually appeared festive events to catch up with the trend of discovering and experiencing values ​​associated with indigenous resources. Starting with Thanh Ha Pottery Village Festival, Kim Bong Carpentry Village Festival, Tra Que Bridge Festival; and then the Cam Ha Landscape Festival (Hoi An) to the Tam Ky Sua Flower Season Festival and the latest is the Cu Lao Cham Field Cornflower Festival that has just taken place in Tan Hiep Island Commune (Hoi An City).

Within the framework of the National Tourism Year - Quang Nam, it is expected that in September, in Tien Phuoc district, there will be a mangosteen fruit festival with many special activities related to this "queen" fruit.

It can be beneficial to align a tourism festival with a specific dominant resource hosted in an area of ​​potential tourist attraction. It not only helps to increase the attraction of the destination, but also creates added value for local products, and opens the way to promote many unique products formed from indigenous resources.

According to Mr. Nguyen The Hung - Vice Chairman of the People's Committee of Hoi An City, the cornflower festivals or the landscape festival have told many meaningful stories to visitors. For example, visitors are aware of the change in production methods or sustainable lifestyles of local residents by the fact that field corn plants can make hammocks, bags, cosmetics, or dams that can be used as medicinal herbs and water. pressed… This is very useful, especially for the educational and environmental protection tourist segments.

In the context that Quang Nam is promoting the development of green tourism, these events will create more features for the local tourism brand. The space to expand this type of festival is still wide open with unique indigenous resources such as ho ba troi; specialties of bon bon, mulberry (Tien Phuoc), Ngoc Linh ginseng (Nam Tra My)…

Festivals whether on a small or large scale are maintained and held annually, both increasing the frequency of tourism events and will also contribute to cultivating and preserving cultural values ​​and unique landscapes of Quang.

Get organized and open the festival

According to researcher Ton That Huong, Quang Nam's coastal region has an extremely rich and massive cultural heritage that exists underground, in the seabed, as well as community memories and indigenous knowledge of residents, including: there is a type of bait. Many coastal cultural heritages are being lost and scattered.

The practice of heritage is not routine. Less cultural heritage is passed on to the next generation, so there is a great need for festival spaces to contribute to conservation and stimulate tourism development. In fact, there have been a few tourism units in Hoi An that individually exploit the type of ho ba troi to put on tours to serve tourists and be highly appreciated by tourists.

In the mountainous area, Ngoc Linh Ginseng Festival with the theme "The Legend of Ngoc Linh" takes place in early August every year in Nam Tra My district, opening another way to awaken the potential of the treasure in the great mountains.

On average, each festival season earns about 10 billion VND. Revolving around the theme of ginseng, once the festival is raised, the promised land of Nam Tra My also owns many unique products and values ​​that are enough to attract visitors such as conquering Ngoc Linh peak, exploring the park. ancient vines, visit the billionaire ginseng village, experience the ginseng museum...

Mr. Vo Phung - Standing Vice Chairman of Quang Nam Tourism Association said that, in the goal of sustainable development of Quang Nam tourism, it is necessary for tourism products to rely on nature and culture for materials.

The treatment of indigenous values ​​from the perspective of creativity, contributing to finding and upgrading products and typical tourism festivals, thereby establishing a green growth foundation for Quang Nam tourism.
Quang Nam electronic newspaper - baoquangnam.vn 

#Quang Nam, #native resources,

The Holiday and Travel Magazine
https://theholidayandtravelmagazine.blogspot.com.au

Vietnam National Administration of Tourism
https://vietnamtourism.gov.vn/english/

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