The National and International Visitor Survey results for the year ending March 2022 show NSW welcomed 66.4 million domestic overnight and daytrip visitors, with expenditure increasing by $2 billion on the previous year. While international visitors rose to 251,200, representing a 601 per cent increase on the year ending March 2021.
Minister for Enterprise, Investment and Trade, Minister for Tourism and Sport and Minister for Western Sydney Stuart Ayres said the results reflected the NSW Government’s recovery roadmap and were particularly positive for regional NSW.
“The last two years have been challenging for businesses in the visitor economy but they have also inspired more Australians to see their own backyard, with NSW the preferred destination of choice due to its unique and diverse tourism offering,” Mr Ayres said.
“The NSW North Coast was the nation’s most visited destination for domestic overnight visitors after Sydney, Brisbane and Melbourne, with regional NSW accounting for 31 per cent of domestic overnight visitors in regional Australia.
“Strategic investments by the NSW Government with local councils and the private sector in visitor infrastructure, transport and destination marketing mean regional NSW is now poised to attract new international visitor segments and a greater share of traditional markets.
“On the back of these encouraging results, the NSW Government’s $422 million commitment to the state’s visitor economy outlined in the 2022-23 NSW Budget, will ensure we reach our target of $65 billion in total visitor expenditure by 2030 and achieve our goal of making NSW the premier visitor economy of the Asia Pacific.”
The highest number of international visitors came from New Zealand (44,800), followed by the United Kingdom (36,600) and the United States (28,400). China remained the top country for visitor expenditure in NSW ($201.7 million), followed by India ($184.5 million) and the United Kingdom ($161.7 million).
Federal Minister for Trade and Tourism Don Farrell said the results were proof Australia’s tourism industry was continuing to bounce back despite the challenges of COVID-19.
Total domestic visitor spend, which includes overnight and day spend, reached $25.9 billion. This is $1.5 billion higher than the next highest quarter during the pandemic.
“Australians spent 70 million nights visiting regional areas in the March quarter," Mr Farrell said. "As a result, regional tourism spending rates were not only higher than last year, but also 23 per cent higher than the same quarter before the pandemic quarter. It is tremendous to see Australia’s regions doing so well as tourism recovers.”
Other key results for the year ending March 2022 compared to March 2021
- Combined international and domestic Sydney overnight expenditure was up 104.7 per cent to $6 billion.
- Sydney domestic overnight visitors up 22 per cent with spend up 70 per cent to $4.7 billion.
- International visitor nights in NSW increased by 444 per cent to 15.6 million nights.
- International visitor spend in NSW increased by 511 per cent to $1.5 billion.
- Domestic overnight NSW expenditure was up 14.6 per cent to $16.7 billion.
- Regional NSW domestic overnight expenditure was up 1.8 per cent to $12.1 billion.
- The region that saw the biggest increase in domestic overnight expenditure was the Murray, followed by the Central Coast and New England North West.
- The Central Coast saw an increase in domestic visitor nights (+11 per cent) and domestic overnight expenditure (+26.5 per cent).
- The Hunter, North Coast and South Coast NSW are among the top five regional destinations for day trips in Australia.
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