Businesses will be encouraged to attend events, trade shows and conferences within Australia through grants to help cover the costs associated with exhibiting such as the hire of exhibition spaces, the design and manufacture of displays, travel and accommodation.
Prime Minister Scott Morrison said Australia’s lucrative $36 billion business events sector had virtually ground to a halt during the COVID-19 crisis.
“Getting business events up and running again will be a critical part of the recovery of our tourism industry, but will also have huge flow-on effects through the entire economy,” Prime Minister Morrison said.
“This is not only about supporting events companies and venues, but will also be a shot in the arm for a broad range of businesses and the people they employ - whether it’s accommodation providers, those who build exhibitions, caterers, cleaners or those offering audio-visual services.”
Federal Tourism Minister Simon Birmingham said the sector had been hit hard during the COVID-19 pandemic with around 95 per cent of business events for 2020 either cancelled or postponed.
“Our business events sector is doing it incredibly tough at present and getting events put back into the calendar will help this key part of our tourism industry which supports around 230,000 jobs turn the corner,” Minister Birmingham said.
Under the Business Events Exhibitor Grants program, Australian businesses exhibiting at an approved business meeting, convention, conference and incentives event in 2021 will be able to apply for upfront grants to cover up to 50 per cent of their costs ($10,000 - $250,000).
This initiative is part of the Morrison-McCormack Government’s $1 billion COVID-19 Relief and Recovery Fund.
For more information on the program, click here.
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