Under the innovative deal struck by TEQ and Nashville Convention & Visitors Corp (NCVC), Queensland will be promoted to country music fans in the US to inspire Americans to choose Queensland as their international holiday destination in 2020 and beyond.
The initiative builds on the partnership established in 2018, after TEQ, NCVC and the Country Music Association signed a Memorandum of Understanding to foster collaboration and amplify Queensland as ‘Australia’s Home of Country Music’.
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Tourism and Events Queensland
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