It's official, Aussie travellers just can't get enough of NSW's captivating coastline, country hospitality and rural charm, with the State once again recording its highest ever number of visitors, nights and expenditure.
According to the latest National Visitor Survey (NVS) for the Year Ending March 2018, visitors from around Australia have come in greater numbers, stayed longer and spent more in NSW than ever before.
Minister for Tourism and Major Events Adam Marshall said, “The NSW Government has invested record funding to grow the NSW visitor economy and rural and regional areas and the numbers speak for themselves.
“Rural and regional NSW has exceeded that of regional Queensland by $88 million and we’ve achieved double-digit growth into rural and regional NSW—growing at 11 per cent."
Mr Marshall said more than 32 million Australians chose to visit NSW (up almost 10 per cent), staying 101 million nights (up five per cent) and spending more than $19 billion (up almost 15 per cent).
“NSW leads Australia in terms of visitors, nights and expenditure. NSW’s domestic overnight expenditure growth was almost triple Queensland’s and nearly double Victoria’s, once again proving that we are number one on the ladder,” Mr Marshall said.
Destination NSW CEO Sandra Chipchase said, "These fantastic results also underscore the investment that the NSW Government is making in marketing campaigns, events and in vital new infrastructure such as the Sydney International Convention Centre and initiatives such as the NSW First Program and the creation of the Destination Networks, which are helping tourism businesses across the State promote, develop and sell their product."
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