Tuesday, 7 July 2015

Visit Anaheim's Destination Video


Visit Anaheim’s destination video tells the story of Kate and Sean. While attending a convention, Sean sends Kate on a scavenger hunt throughout Anaheim and Orange County. The video follows Kate as she explores the destination’s magical attractions, interacts with visitors, and samples some of the area’s most distinctive cuisine, only to finally find Sean awaiting her on one of OC’s beautiful beaches at sunset.

Visit Anaheim’s destination video was created to showcase Anaheim’s greatest assets: picturesque and entertaining locations, full of unexpected moments that create lasting memories. The use of texting as a narrative mode throughout the video is a nod to the way many Anaheim visitors and residents communicate in today’s fast-paced world.
A Nod to Anaheim’s History

The main character’s name was inspired by one of the two historical sisters of Anaheim: Kate and Ella Rea, whose names together created Katella Avenue. The Anaheim Convention Center, the Disneyland® Resort, the Anaheim GardenWalk, the Honda Center®, Angel Stadium of Anaheim and the City National Grove of Anaheim are all located on Katella Avenue.
Production Details

The video was filmed over five days at 10 different locations throughout the Anaheim and Orange County area. Locations include:

Credits
  • Kate: Tasha Dixon
  • Sean: Peter LaVecchia
  • Production: YNR Marketing
  • Executive Producers: Tessa Schutz, Michelle Addington
  • Writer: Stuart Voytilla
  • Director: Rich Underwood
  • Director of Photography: Bill Holshevnikoff
  • 2nd Camera & Editor: Ross Ching
  • Hair & Make-up: Wendy Perkins
  • Grip & Electric: On The Mark Media
  • Casting By: Elegance Talent 

Music: "Up and Away” - The first original song by Southern Californian musician Luke Shay, Released on May 18, 2015
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