Monday, 4 November 2024

Accredited PCOs leading the way for the business events sector impact

The success of the meetings and events industry hinges on its delivery of exceptional outcomes, which is in the hands of accredited Professional Conference Organisers (PCOs) according to global industry leaders.

By maintaining world class standards of event and congress organisation, accredited PCOs are having a significant impact on destination competitiveness, technological advancements of the industries they serve, and the financial viability of major global associations.

James Latham, founder of The Iceberg, presented by Joint Meetings Industry Council (JMIC) and International Association of Professional Congress Organisers (IAPCO) Endorser said those at the top of the PCO world will continue to have a major impact on destinations.

“Events delivered by top PCOs consistently showcase mission-based impacts, outcomes, and legacies – attributes that set them apart from others, and work that leaves a lasting impact.

“That’s why accredited PCOs, such as IAPCO members, will play a crucial role in elevating the competitiveness of destinations, particularly in emerging regions like Latin America, where their expertise and connections will be instrumental,” said Latham.

Jayr Bass, Director of AO Spine, and long-term client of an IAPCO-accredited PCO, highlighted the critical role a PCO’s professional global network plays in expanding the reach and impact of congresses.

“The global network of IAPCO members has been crucial in opening our annual Congress to a worldwide audience. Since partnering with our PCO for our 2015 Congress in Buenos Aires, we’ve shared experiences and challenges, driving each other to excel further,” said Bass.

Alain Pittet, Director, The Geneva Convention Bureau and IAPCO Endorser praised the continuous professional development and education that is a calling card of the world’s top PCOs.

“The industry relies on PCOs being educated and up to date with the latest in congress organising. We want to be sure that associations which have selected Geneva as a destination for their congress get what the best of the best are doing, and this is why we only suggest IAPCO-accredited PCOs.

“IAPCO understands this and provides continuous education and dynamic insight on new trends to their members. This means IAPCO-accredited PCOs can continuously deliver reliable and high-quality service,” said Pittet.

For more information and to hear what leading voices are saying about the future of the business events sector, visit: www.iapco.org/UnlockingExcellence.

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