Named as a nod to the upwardly mobile and upscale clients it attracts, the company takes the frustration out of the booking process and saves hours online by tailoring personalized trips in line with guests' specific requirements that will both thrill and inspire them. Up Norway's itineraries take travellers beyond the standard tourist trails and closer to the heart of Norway, with an emphasis on quality, sustainability, value and ease of use, with the highest levels of personal service. The team at Up Norway will take care of your entire trip, including domestic flights, accommodation and a complete itinerary in an exciting Scandinavian adventure with an outstanding range of sights and activities to offer.
Ms Torunn Tronsvang, Founder of Up Norway explains, “Up Norway was created with the modern, independent traveller in mind. If you love breaking new ground, discovering, tasting, exploring and generally enjoying life, then we're speaking the same language. Up Norway has access to a store of secret places. We'll take you off the tourist trail and give you access to sites and stories other tour operators ignore. We are extremely excited to see a strong and increasing interest in both the Asia Pacific and USA market for our unique tours, experiences and services, she continues.
With an extensive range of 27 journeys and 37 experiences, highlights include the spectacular northern lights, fiords, glaciers, cascading waterfalls, mountains, skiing and snowboarding, cruises, gastronomy, adventure, romance, family, health and wellness tours.
In addition to the Northern Lights, one of the most popular experiences Up Norway offers is the Discovery Route Adventure which can be taken either one way or as a round trip starting and ending in Bergen or Stavanger. This route was established in the 1800s by the Thomas Cook travel agency in the days of horse and carriage and steamboat travel. It showcases a spectacular landscape of majestic mountains, magnificent glaciers, crystal clear rivers, roaring waterfalls and pristine fjords, making it the perfect destination for a unique experience with unforgettable adventures and activities.
There are three types of Discovery Route experiences, catering to different types of traveller as follows:
Discovery Tour |
The Discovery Route Family Adventure – 11 days
This is the perfect fun-filled activity package for the whole family, young and old, to discover Norway, with the trip tailored to the last detail to provide something for everyone in the party and memories to last a lifetime. You will make exciting new discoveries as you venture out onto mountains, glaciers and rivers where you will see the incomparable beauty of Norway in all its diversity. See the wild and unspoiled nature at the southern entrance of Norway's fjords, with lots of fun activities along the way. Variations can be tailored.
Priced from USD1,884 per person (AUD 2,659/NZD 2,768) based on 2 adults and 2 children travelling together, the tour includes
The Hardcore Discovery Route – 8 days
Perfect for adventure seeking friends, singles and couples, the Hardcore Discovery Route sees you conquering mountains, paddling through fjords and hiking Norway's terrain in a journey full of active challenges. While the landscape is almost unchanged from the 1800s when this route was developed, the mode of transport is now much more comfortable, offering you a seamless passage through this magnificent landscape.
You will be travelling on Scenic Route Ryfylke and Scenic Route Hardanger. Variations can be tailored with more or fewer activities, and/or more or fewer nights. Winter variations are available with skiing, snowshoeing and ice-skating adventures. The tour can also be arranged using public transport.
Priced from USD2,212 per person (AUD 3,122/NZD 3,250) based on twin-share accommodation, the tour includes
The Upscale Discovery Route – 9 days
This tour is ideal for those seeing a more soft and luxurious adventure that revisits the route taken by wealthy Englishmen when the route was first created in the late 1800s and the first ever fjord package holidays were sold in Norway. You will see and experience the incomparable beauty and breath-taking scenery of Norway in all its rich diversity. Conquer the incredible Preikestolen cliff which rises 604 meters above Lysefjorden which has a flat top of 25 by 25 meters square, look out over the majestic Allmannajuvet ravine/canyon along the Storelva river before relaxing and enjoying local cuisine and refreshments as a perfect end to your adventure before relaxing in the spa at your hotel. Variations can be tailored with more or fewer activities, and/or more or fewer nights. Winter variations are available with skiing, snowshoeing and ice-skating adventures.
Priced from USD2,399 per person (AUD 3,385/NZD 2,524) based on twin share accommodation, the tour includes
This is the perfect fun-filled activity package for the whole family, young and old, to discover Norway, with the trip tailored to the last detail to provide something for everyone in the party and memories to last a lifetime. You will make exciting new discoveries as you venture out onto mountains, glaciers and rivers where you will see the incomparable beauty of Norway in all its diversity. See the wild and unspoiled nature at the southern entrance of Norway's fjords, with lots of fun activities along the way. Variations can be tailored.
Priced from USD1,884 per person (AUD 2,659/NZD 2,768) based on 2 adults and 2 children travelling together, the tour includes
- 10 night's accommodation including breakfast
- 2 three-course dinners
- Fun activities including Bergen bike rental; Voss climbing, high ropes and rafting experience with lunch; Mo salmon safari; Lysefjorden RIB (rigid-hulled inflatable boat) safari; a guided hike
- 9 days rental car hire
- Up Norway services and digital travel guide
The Hardcore Discovery Route – 8 days
Perfect for adventure seeking friends, singles and couples, the Hardcore Discovery Route sees you conquering mountains, paddling through fjords and hiking Norway's terrain in a journey full of active challenges. While the landscape is almost unchanged from the 1800s when this route was developed, the mode of transport is now much more comfortable, offering you a seamless passage through this magnificent landscape.
You will be travelling on Scenic Route Ryfylke and Scenic Route Hardanger. Variations can be tailored with more or fewer activities, and/or more or fewer nights. Winter variations are available with skiing, snowshoeing and ice-skating adventures. The tour can also be arranged using public transport.
Priced from USD2,212 per person (AUD 3,122/NZD 3,250) based on twin-share accommodation, the tour includes
- 6 days of accommodation with breakfast
- 3 dinners
- 1 overnight hike in a tent at Trolltunga
- Guided hike to Pulpit Rock
- Activities: Salmon Safari, Rafting, Brewery visit and tasting
- Up Norway services and digital travel guide
This tour is ideal for those seeing a more soft and luxurious adventure that revisits the route taken by wealthy Englishmen when the route was first created in the late 1800s and the first ever fjord package holidays were sold in Norway. You will see and experience the incomparable beauty and breath-taking scenery of Norway in all its rich diversity. Conquer the incredible Preikestolen cliff which rises 604 meters above Lysefjorden which has a flat top of 25 by 25 meters square, look out over the majestic Allmannajuvet ravine/canyon along the Storelva river before relaxing and enjoying local cuisine and refreshments as a perfect end to your adventure before relaxing in the spa at your hotel. Variations can be tailored with more or fewer activities, and/or more or fewer nights. Winter variations are available with skiing, snowshoeing and ice-skating adventures.
Priced from USD2,399 per person (AUD 3,385/NZD 2,524) based on twin share accommodation, the tour includes
- 8 nights in an upscale hotel including breakfast and spa access in two hotels
- 4 dinners
- 8-day rental car hire
- Guided hike to Preikestolen
- Private guided tour of Allmannajuvet
- Private guided tour in Bergen
- Up Norway services and digital travel guide
Outdoor Life Norway |
About Up Norway: Established in 2016, with a mission of delivering high quality and uniquely Norwegian experiences; the best hosts; local food and drink; a sustainable approach; and a seamless journey that opens up new perspectives. Up Norway has sourced partners who share these core values. The company takes pride in offering experiences off the tourist trail and offers access to sites and stories that would be a challenge to discover otherwise. Their love and enthusiasm for Norway shine through the experiences offered; over land and sea, they want to expose visitors to Norway's stunning nature. They'll put guests in touch with native Norwegians who take pride in serving local cuisine, showing off their vibrant culture, from music, art and architecture to winter sports. From Viking ancestry to modern democracy, Up Norway will tell the story of what has shaped today's successful, happy society based on trust and equality.
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