Conveniently timed to coincide with ITB, Singapore's largest travel trade show, bookings and media pre-registration have already commenced for IMM Asia 2017. An official video for the event was also released today on travmedia.com/immasia
TravMedia's CEO and Founder, Nick Wayland said; “Following our successful debut in Singapore, we look forward to expanding our event to reach a wider spectrum of tourism brands and leading global media. Coordinating IMM to coincide with ITB allows the travel industry to combine trade and media efforts into one business trip, maximising their time in region by engaging with influential media and planning a year's worth of content. IMM continues to be one of the most effective forums for securing media coverage in leading publications and provides a valuable platform for the travel industry to come together and collaborate with target media.”
IMM is now established as the leading media networking platform for global travel and tourism brands. Over 130 international tourism organisations and travel media attended the inaugural IMM Asia, held in Singapore on 18 October 2016.
Exhibitors attending IMM each enjoy a dedicated table where they can brief leading travel journalists, editors and broadcasters on everything from news hooks to features angles. Journalists can pre-schedule focused one-on-one appointments using TravMedia's IMM Appointment Manager, or simply visit the exhibitor tables they wish to engage with.
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