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The major cross-border cultural event highlights the growing partnership between the two neighbouring nations while promoting tourism, people-to-people exchanges, heritage preservation, youth cooperation, and sustainable regional development.
Attended by Việt Nam’s top leader, Party General Secretary and State President Tô Lâm, the festival launch marks another important milestone in the evolving relationship between Việt Nam and China, particularly across border provinces where centuries of shared history continue to shape cultural identity and economic cooperation.
A Festival Celebrating Friendship and Cooperation
The Việt Nam–China Border People’s Festival 2026 was officially launched in Nanning City, the capital of China’s Guangxi Zhuang Autonomous Region, during the state visit of General Secretary and President Tô Lâm to China.
Held under the theme “Strengthening a Solid Social Foundation, Enhancing Unity and Cooperation for Shared Development,” the festival brings together government representatives, youth groups, friendship organisations, and border communities from both countries.
The event is jointly organised by the Việt Nam Union of Friendship Organisations, the Chinese People’s Association for Friendship with Foreign Countries, and the Guangxi regional government.
The festival reflects the increasing importance of cultural diplomacy and tourism exchanges in strengthening bilateral relations between Việt Nam and China.
Border Tourism and Cultural Heritage in Focus
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| “Guangxi Sanyuesan • Bagui Carnival” |
Guangxi Province, which borders Việt Nam by both land and sea, is famous for its spectacular karst mountain scenery, ethnic minority culture, river landscapes, and historic trade routes.
On the Vietnamese side, provinces near the border offer ancient villages, mountain landscapes, traditional markets, and cultural traditions shaped by generations of cross-border interaction.
During the launch ceremony, General Secretary and President Tô Lâm highlighted several important historical sites in Guangxi connected to the Vietnamese revolution and President Hồ Chí Minh, including Longzhou, Nanning Yucai School, and Nanxishan Hospital.
These sites remain powerful symbols of friendship, solidarity, and shared history between the two nations.
Tourism Cooperation Driving Regional Development
The festival also underscores the growing role of tourism in supporting regional economic cooperation between Việt Nam and China.
Authorities from both countries are increasingly focused on improving tourism connectivity, expanding cross-border travel opportunities, and developing sustainable tourism initiatives that benefit local communities.
Infrastructure development, smart tourism technologies, digital transformation, and enhanced transport links are helping create smoother travel experiences across the border regions.
Leaders also highlighted the importance of preserving cultural heritage while encouraging sustainable tourism growth linked to local traditions, arts, and historical sites.
Cross-border festivals, cultural exhibitions, youth exchanges, and tourism cooperation projects are becoming valuable tools for strengthening mutual understanding and regional development.
Youth, Innovation, and the Future of Travel
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| “Guangxi Sanyuesan • Bagui Carnival” |
General Secretary and President Tô Lâm encouraged the younger generations of both countries to embrace innovation, digital transformation, science, and technology while continuing to preserve traditional cultural ties.
The two countries are increasingly cooperating in areas such as artificial intelligence, smart infrastructure, digital tourism, and cultural innovation, creating new opportunities for future tourism development.
Modern travellers are increasingly seeking experiences that combine technology, cultural discovery, and authentic local interaction, and both Việt Nam and China are positioning themselves to meet these evolving tourism trends.
Building Sustainable Tourism Through Shared Culture
The Việt Nam–China Border People’s Festival also highlights how cultural heritage can serve as a foundation for sustainable tourism growth.
Authorities from both countries emphasised the need to move beyond traditional tourism models by developing cultural industries, heritage conservation projects, and tourism experiences that support local communities while protecting historical identity.
The border regions hold enormous tourism potential thanks to their unique combination of natural scenery, traditional lifestyles, ethnic diversity, and historical significance.
As cross-border cooperation continues expanding, travellers can expect greater opportunities to explore multi-destination journeys linking northern Việt Nam with southern China through cultural routes, eco-tourism experiences, and heritage travel itineraries.
A Shared Vision for Regional Friendship
The launch of the Việt Nam–China Border People’s Festival 2026 reflects a broader commitment to strengthening regional stability, cooperation, and people-to-people connection throughout Asia.
By combining tourism, culture, technology, youth exchange, and sustainable development, both countries are creating a stronger foundation for future partnership and regional growth.
For travellers, the growing collaboration offers exciting opportunities to discover the rich history, landscapes, traditions, and hospitality shared across the Việt Nam–China border region.
As cultural tourism continues gaining popularity worldwide, events like the Border People’s Festival are helping position the region as one of Asia’s most fascinating destinations for meaningful and immersive travel experiences.
For more information visit:
Vietnam National Authority of Tourism
Guangxi Department of Culture and Tourism
Vietnam Union of Friendship Organisations
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