Tuesday, 2 March 2021

Ascott expands its world's fastest growing brand Citadines in Indonesia

CapitaLand’s wholly-owned lodging business unit, The Ascott Limited (Ascott), has opened Citadines Berawa Beach Bali in the heart of Canggu, a destination on the South coast of Bali, Indonesia. The 224-unit serviced residence is a stone’s throw away from Berawa Beach and is surrounded by a plethora of cafes, restaurants, retail and recreational options. 

It is also a 20-minute drive to Seminyak, a landmark tourist destination with high-end shops, bars, and restaurants. The property is just a 30-minute drive from the Ngurah Rai International Airport. With Citadines Berawa Beach Bali, Ascott has over 150 properties and more than 23,000 units across over 40 cities in Indonesia, reinforcing Ascott’s position as the largest international owner and operator of serviced residences and hotels in Indonesia.

Mr Ervin Yeo, Ascott's Managing Director for Southeast Asia, said: “Indonesia is one of Ascott’s largest markets in Southeast Asia. Despite COVID-19, Ascott has remained resilient with a strong base of long-stay guests and corporates who value the home comfort, privacy and security of our serviced residences. Citadines is our fastest growing brand globally with more than 160 properties and over 29,000 units in 25 countries. We see the potential for our Citadines brand to flourish and resonate with the guests in Bali. We plan to open five more Citadines-branded properties in Jakarta, Bandung and Batam. The opening of Citadines Berawa Beach Bali increases Ascott’s operating properties in Indonesia to 70. We have a strong pipeline of properties to be opened in Indonesia and this includes 11 serviced residences slated to open in the next two years.”

Mr Philip Lim, Ascott’s Country General Manager for Indonesia, said: "Citadines Berawa Beach Bali caters to guests on long and short stay, ideal for expatriates, corporate and leisure travellers as well as digital nomads who are visiting or based in the island. Whether to live, work or play, Citadines Berawa Beach Bali offers safe, spacious and well-designed apartments that come with separate living and dining areas and a fully equipped kitchen. Guests can enjoy Ascott’s award-winning services and the excellent facilities within the property, including the rooftop sky pool and the Lemon & Salt Bar & Sky Lounge – a picturesque spot to unwind and enjoy the sunset. Guests can also explore stunning beaches, exciting food & beverage options and traditional local markets nearby. Citadines Berawa Beach Bali is the perfect spot to stay and enjoy the vibrancy of Canggu.”

Citadines Berawa Beach Bali is designed with an eclectic mix of contemporary and traditional Balinese styles with generous greenery and social spaces. It offers studios, deluxe and executive suites, one- and two-bedroom apartments, as well as a presidential suite with a private pool. Each apartment features a fully equipped kitchen, a balcony, separate bedroom, private bathroom, living area, flat-screen TV, and complimentary unlimited WiFi. The apartments can also be converted into private work suites, offering a conducive and creative environment for digital nomads to work. The property features facilities such as a gymnasium, function and meeting rooms, a children’s playroom, swimming pools at the rooftop and ground floor, a rooftop sky lounge, and launderette. Citadines Berawa Beach Bali is also a pet-friendly property with a pet playground at the rooftop for guests and their pets.

Citadines Berawa Beach Bali offers guests a safe home away from home through its ‘Ascott Cares’ commitment to deliver stringent hygiene and cleanliness standards as well as safe distancing measures. This includes intensified cleaning and disinfecting of the property; having housekeeping attendants wear masks and gloves when cleaning the apartments; conducting daily temperature screening for all staff, guests and visitors; having them complete health and travel declaration forms; as well as having signages and markings to remind guests and staff to keep a safe distance from each other.

Website: www.theholidayandtravelmagazine.blogspot.com.au

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