Sunday 26 April 2020

TOURISM BUSINESSES TAKE NEW APPROACH IN NSW

Housebound wannabe travellers are enjoying many of NSW’s tourism experiences and attractions through virtual tours, online activities and deliveries of local NSW products. These initiatives show how tourism businesses are adapting to the current situation and keeping future travellers engaged by providing the goods to brighten any home, pantry, cellar or social media feed. Here are a few examples of NSW tourism operators showing this kind of innovation:

Sand Dune Adventures: The much-loved quad-bike tours across Worimi Sand Dunes, Stockton, may be on hold at the moment but the Sand Dune Adventures staff have found another way to connect with the local community, with all its employees working with Worimi Local Aboriginal Land Council to produce Aboriginal print, washable face masks. Order online.

KISS Arts Festival: This weekend, Kiama will be opening its stage doors to the world as its popular annual seaside arts festival goes virtual. The schedule includes Virtual KISS2020 Kabaret, Kids Komedy, a Family Game Show and even a lantern parade. See the full schedule at the KISS Arts Festival website.

Tall Ship James Craig: Take a virtual stroll around Barque James Craig thanks to Aerial Digital Technologies who have created an amazing 3D capture of the vessel. Barque James Craig is Sydney’s only 19th Century square rigger, and her restoration to full sailing condition was recognised with the prestigious World Ship Trust Maritime Medal in 2003. The restoration cost almost $A30 million and took nearly 40 years to complete after she was rescued from Recherche Bay in far southern Tasmania. The Tall Ship is berthed at Wharf 7 in Pyrmont, adjacent to the Australian National Maritime Museum.

Destination NSW features innovative businesses and attractions like these in each edition of Insights with the aim of inspiring other tourism operators to develop new and different ways to promote their products and experiences to audiences worldwide.

If your business has a virtual tour or online experience you’d like to share with the thousands of Insights readers please email product@dnsw.com.au.

Alternatively, if you know of other experiences not promoted here, please join the movement and share them on social media using the hashtag #LoveNSW.

Please follow VisitNSW (Instagram, Facebook, Twitter) and Sydney (Instagram, Facebook, Twitter) for holiday inspiration and a showcase of NSW’s best attractions and experiences.

Destination NSW

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